psly

Toronto startup lets everyone be the DJ at local bars

The music at a club is critical to the ambiance. If a DJ isn’t playing the right songs for the crowd, it’s game over. But on the other side of the equation, how can partygoers expect a DJ to read their minds?

Torontonians Devante Brown, Brandon Melic, Ulric Ferreira, and Josia Morado created an app to solve this problem. With PSLY, anyone who downloads the app has the power to vote on the upcoming song. Whichever song receives a majority vote will be played next. 

The app officially launched at an event hosted by Daniel Ceaser at Love Child Social House on June 8 and is now featured at Figures every Friday night.

“We’re just trying to reach as many people as we can to share the experience with,” Yonathan Kristos, a member of their S.O.S Collectif events team, said in an email.

The app creators are hoping their concept will grow so that Torontonians will “control the vibe” in the city. They are expanding to weddings, proms and corporate events. 

Lead photo by

Love Child Social House


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