rogers outage

Other phone providers in Canada are winning bigtime from Rogers outage

While Rogers gets absolutely inundated with complaints on Friday amid an enourmous wireless and internet blackout, other Canadian providers are reaping the benefits.

Staff at the Eaton Centre locations of Freedom Mobile, Virgin, Lucky Mobile and of course, top competitor Bell, are all reporting "way more" users signing up for phone plans today, most of them existing Rogers customers fed up with their service (or, rather, lack of service).

rogerrs outage

Both the Eaton Centre's Bell stores were reporting an uptick in sales on Friday.

Management at the Bell store on the centre's lower level even stated that no one working has been able to take a lunch break as of 2:30 p.m. because of how swamped they have been with new clients.

Meanwhile, the table at the nearby Freedom kiosk was littered with new contracts (despite the fact that the company is dealing with its own outage in Southern Ontario), with employees on-site saying that all of them were people converting from Rogers. 

Customer service representatives at the Telus store, who also noted more sign-ups today and higher foot traffic in the shopping centre generally as people take advantage of its free wifi, even went so far as posting signage to troll the fellow telecom giant's outage while also soliciting new business because of it.

"Phone not working? :(" a whiteboard at the front entrance the storefront reads before listing SIM only and pay-as-you-go options for people weary of Rogers and in need of an immediate alternative.

The pricing shown is, notably, for new activations only, directed specifically at those dealing with the frustrating blackout that has persisted since around 5 a.m., impacting tens of thousands of residents across the GTA, Montreal, Winnipeg, the east coast and other parts of the outage

Freedom, Lucky, Virgin and other kiosks were bustling with customers looking to change providers from Rogers on Friday.

All of the above providers' outlets were visibly quite busy come afternoon, with virtually every available staff member occupied helping people.

Companies like Bell have also taken to social media to remind the public that while Rogers remains down, their networks are operating just fine. While brands like Fido and Chatr run on Rogers networks, Virgin, Koodo, Telus, Public Mobile and Lucky Mobile all run on Bell, and are thus functional today.

Those who are with one of these alternative providers have been taking to social media to either laugh at the rest of our misfortune, or bemoan the fact that they didn't have the excuse of shoddy internet to take the day off work.

Photos by

A sign at the Eaton Centre Telus store encouraging Rogers customers to convert. Photo by Becky Robertson.

Latest Videos

Latest Videos

Join the conversation Load comments

Latest in Tech

Is an iPhone 12 recall coming to Canada?

Canada is forcing Rogers to allow other telecoms on its TTC subway network

UofT lab finds critical Apple security issues

A bunch of tech companies are hiring in Toronto right now and here are some open jobs

A massive tech festival is coming to Toronto next month

Rogers officially launches 5G service on TTC subway

People are now finally getting Rogers mobile service on the TTC subway

Win VIP passes to Blockchain Futurist Conference 2023