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New Era's Toronto Caps


A huge New Era store opened earlier this month at 202 Queen Street West (Map). The four-level hat emporium has about 750 different types of caps including dozens of Toronto themed ones such as old-school Blue Jays and Leafs in what seems like all the colours in the rainbow.

While the launch party was characterized by cupcakes and a few really large men stuffing their gift bags with cans of Red Bull from the makeshift bar, what should bring 'em back is a nifty machine on the lower level that lets staff adjust caps while you wait (and for free) in case they're a bit too big or snug off the rack.

Prices for caps range from $30 to $1,000 with most priced at about 40 bucks.


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