jan1406_dosehead.jpg

Dose's Days Numbered?

So says Tim Casey, an analyst with BMO Nesbitt Burns, in today's Report on Business:

We would not be surprised to see the Post and Dose publications close down in this fiscal year. We ascribe no value to either asset in our valuation.

Leonard Asper, CanWest CEO, dismissed this report suggesting that Dose has at least three years to prove itself. This follows the announcement earlier in the week that Dose has started to scale back its distribution. Previously, there had been some high profile defections including the loss of Marketing Director Mark Shedletsky.

As much as we've enjoyed making fun of Dose it the past, I still think its the best free daily out there. In fact, I don't quite get why people still read the inferior Metro, or even worse, 24 Hours. Makes no sense to me.

As far as the future of Dose, I tend to believe the CEO. His comments match up with what I've heard from other sources - that CanWest is willing to absorb three years of losses on Dose before pulling the plug.

Photo: LexnGer


Latest Videos



Latest Videos


Join the conversation Load comments

Latest in City

Toronto transit line just had a literal breakthrough with biggest milestone yet

People think this dangerous pedestrian mess shows how construction plagues Toronto

'Thrashing' jumping worms are invading Toronto and you should kill them if spotted

Toronto's most confusing mayoral candidate is now taking a swing in the 905

Yet another TTC subway disruption will inconvenience Toronto this weekend

How and where to get passport photos taken in Toronto

Toronto's most scenic skating rink is gone forever but here's what's replacing it

TTC staff 'hire' lost dog found in Toronto lot for the day and one even took it home