Shad replaced as host of CBC's q radio show
Shad's run as the host of CBC's q has come to end, as the network announced today that he'll be replaced by Tom Power. The Juno award-winning hip hop artist replaced disgraced host Jian Ghomeshi on the heels of controversy surrounding the show in March 2015, but despite a rebrand, the ratings never recovered.
Over his tenure, Shad's timid interview style and radio experience were occasionally called into question. It's hard to argue against the listener numbers in this case. According to the CBC, the show boasted 282,000 listeners in September 2014 with Ghomeshi, dropped to 220,400 in June 2015 shortly after Shad started, and then dipped to 168,000 in June 2016.
Two senior executives will also be replaced as part of the shakeup. CBC management claims to be exploring a new show for Shad to host, though there are no details about it at this time.
Shad's last broadcast as host of q will be tomorrow (August 16), after which Power will take over. He comes from a position as host of CBC Radio 2's morning show, and has been with the broadcaster since 2008, when he first hosted Deep Roots. An occasional guest host on q, he will now have a major hill to climb to restore the show's once sterling ratings.
Photo via the CBC.
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