A look at the free Toronto ETF pop-up aiming to make investing more fun

A new pop-up event coming to Toronto is looking to make investing feel a lot less intimidating and a whole lot more fun.

Taking over The Welcome Market for one weekend only, Fidelity's Dare to Dream ETF pop-up is designed to reframe investing as something approachable, exciting, and accessible for everyone, no matter if you're completely new to ETFs or already building your portfolio.

Running Saturday, June 13, from 11 a.m. to 7 p.m. and Sunday, June 14, from 11 a.m. to 5 p.m., the free, family-friendly event will combine financial education with DJ sets, games, free snacks and drinks from local favourites, swag, a ball pit, and interactive experiences aimed at helping people feel more confident about their money.

Centered around the theme "Dare to Dream", it's all about encouraging visitors to think of investing as a series of small, manageable steps that can help build long-term confidence.

Guests will be able to connect with investment professionals on-site, take part in an investor quiz to discover what options may suit them best, snap photos at a photo booth, and learn more about Fidelity’s ETF offerings in a casual way.

ETFs don't have to be boring or overly complicated. Wether you are saving up for a dream trip, planning for the future, or just trying to make smarter financial decisions, the pop-up is designed to show people that investing can be approachable and even enjoyable.

Head down to The Welcome Market to learn more about the world of ETFs, or check out Fidelity's website for more information. 

Dare to Dream pop-up

• When: Saturday, June 13, to Sunday, June 14
• Where: The Welcome Market, 938 Queen St W
• Time: Saturday, 11 a.m. to 7 p.m., and Sunday, 11 a.m. to 5 p.m.
• Cost: Free!