New Team Canada hockey jerseys revealed and some fans aren't feeling it
Fans waiting to get a look at the new Team Canada hockey jersey designs are reacting with mixed feelings after Hockey Canada revealed the look our athletes will sport on the ice at the coming 2022 Beijing Winter Olympics.
One Leaf. One Team. One Goal. 🍁— Hockey Canada (@HockeyCanada) November 24, 2021
Excited to officially unveil the 2022 Team Canada Olympic hockey jersey!
Get yours and be ready when the celebration begins ➡️ https://t.co/4behNn4sXd#Beijing2022 #OurGameIsBack pic.twitter.com/PAUBe7EDNE
With just two months to go until the games and team rosters yet to be revealed, the 2022 Team Canada Olympic and Paralympic jerseys were unveiled Tuesday evening, with three designs in red, white, and black, all centred around a textured maple leaf centre crest.
Presenting the official 2022 Team Canada Olympic jerseys! 🇨🇦 pic.twitter.com/EfoZWhjT3t— TSN (@TSN_Sports) November 24, 2021
"We know how passionate Canadian hockey fans are, and we know fans from coast to coast to coast will embrace the new jerseys as they cheer on our country's best hockey players," said Tom Renney, chief executive officer of Hockey Canada.
Well, he was at least right about fans' passion for the game, but may have overshot just a bit on the embracing the jerseys part. Social media reactions to the new jerseys have been mixed, the main complaint being that the three-colour scheme looks a bit too busy.
Get rid of the black! Canada is white and red. Tons of teams are able to pull off that dual-coloured scheme with no problem (see the Detroit Red Wings or Sault Ste. Marie Greyhounds). This is already an improvement (but would have to change the pants and gloves too) pic.twitter.com/aTBLRRVGZA— Jaymi (@jaymidavids) November 24, 2021
It's probably too late to simplify the design, with the games just around the corner and jersey sales now live, but some think the Canadian maple leaf crest looks a bit too similar to other companies with Olympic ties.
Hear me out… pic.twitter.com/dlFKJfpZno— Dan (@Hockeyfandan1) November 24, 2021
Hockey Canada's graphic design team clearly took some artistic liberties with the maple leaf, and some are saying they went just a bit too far on trying to stylize a national icon.
Have you ever looked at what a maple leaf actually looks like?— Cameron (@Cam1426) November 24, 2021
In one extreme example, a commenter implies that the new jerseys will be a factor in them not tuning in to see Canada's teams compete for the gold, though he was quickly put in his place.
Uh oh ..how can the Olympics go on without Alec watching— Jason Price 💙🇨🇦🇨🇦 (@pricejason1313) November 24, 2021
The new jerseys boast 'Nike Swift technology,' which is claimed to increase player mobility and overall performance. Fans will have to cough up $180 to get their hands on one, though judging by the reception, they might not sell out so quickly.
The only good one is the white one. The others are big swings and misses.— Jess Balzer (@Balzer_Jess) November 24, 2021
Luckily for those who just aren't feeling the new look, Hockey Canada is also selling alternate versions of Team Canada jerseys with more familiar designs, including heritage replicas.
Join the conversation Load comments