air drake

Drake's new clothing line selling for outrageous prices and people have thoughts

Drake has just expanded his line of luxury merchandise, moving on from peddling $100 candles and teaming up with Nike to releasing a line of loungewear inspired by the artist's private jet — and, of course, it is the talk of the internet since its release on Thursday, with people already complaining about the pricing.

The Air Drake capsule collection comes in collaboration with L.A. lifestyle brand The Elder Statesman, with most of the items crafted from the clothier's characteristic cashmere.

The exclusive line also comes at the company's designer price point, which is proving to be quite unaffordable for most Drake fans.

The drop, available via the Drake Related website, includes fleece sweatpants for $136.97, a hoodie that reads "if you're reading this we left" for $205.45, a $1,362.82 eye mask, two variations of a $5,615.65 blanket and a hooded robe for a whopping $4,814.40, all in a pale sky blue evocative of flying high in the clouds, matching colour scheme of Drake's jet, which was outfitted by the late Virgil Abloh.

The most ridiculous item in the collection may just be a set of $568.41 branded ribbed socks ($415 U.S., as referenced in the tweet below), made of pure cashmere, of course.

The concept of the line is to offer your average consumer an experience of "first class anywhere you sit," which is quite hilarious given that some of the items are pricier than a lot of first class tickets.

The running joke on socials seems to be that the purchase of any of the garments should come with a ride on Drizzy's wide-body Boeing 767, which is worth a cool $185 million but which he was apparently gifted for free courtesy of Cargojet back in 2019.

Some are also quipping that the sky-high price point is so the 6ix God can pay for his jet fuel and fund his extravagant betting habit.

No matter how much fans may love Drake and covet his affluence, it doesn't seem like many are eager to — or can spare the cash to — jump on the Air Drake bandwagon at this point.

Lead photo by

@champagnepapi


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