elephant in the attic toronto

One of Toronto's most unique shops closing and transforming into something different

Toronto is losing one very unique store, but it's transforming into something new, and just as creative.

Elephant in the Attic owner Caitlin Brubacher has been curating gallery walls as a form of "healing through art" for people in Toronto for years, but the time has come for her to alter her way of doing things.

Unlike many other small business owners, Brubacher tells blogTO she "was sort of relieved" about the changes that COVID has brought. She's been doing exclusively virtual appointments, since she hasn't been able to see clients in person.

Brubacher "had an inkling before COVID hit that the shop was not emotionally sustainable" and she "felt over-worked and in search of more reciprocal relationships in the making of inclusive and affordable art."

elephant attic toronto

Elephant in the Attic owner Caitlin Brubacher in her shop. Photo by Angel Wu Photography.

Elephant in the Attic is leaving their Toronto location on June 30, but they'll still be serving Toronto clients.

They're leaving Toronto to start up an exciting new "place for people to come together and share art experiences" that will continue to encompass Elephant in the Attic.

The "hub for art experiences of many shades and incubator for innovation around social and environmental justice issues" in Portage-du-Fort in Quebec just across the Ottawa River from Ontario.

"I'd like to take the best parts of Elephant in the Attic, the combining of images to make new meaning, the shared experiences of art making and radical vulnerability that can happen in the shop, and develop them into something even more magical," says Brubacher.

Lead photo by

blogTO


Join the conversation Load comments

Latest in Fashion & Style

This Toronto tattoo artist is so popular you can't get an appointment until next year

Hundreds of people line up for opening of new IKEA in downtown Toronto

This Toronto vintage store co-owner makes hilarious videos about streetwear history

Toronto 21-year-old starts small business while recovering in the hospital

Toronto HR worker's side hustle makes it to one of Canada's biggest retailers

Major retail stores open and closed on Victoria Day 2022 in Toronto

Toronto man that started up brand to cope with depression keeps selling out

Popular North American clothing brand is opening its first Toronto store