I Miss You

63 Ossington Avenue       Website
Phone: 416.916.7021

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Posted by Briony
August 6, 2008

Rating: 2.2/5 (28 votes cast)

I Miss YouI Miss You is one of those stores that I tend to avoid for fear of dropping mad cash, as the sheer girth of the wad I'm usually tempted to blow in this higher-end vintage shop is directly proportionate to the many covetable one-of-a-kind treasures on offer.

After slinging vintage privately for more than a dozen years, Julie Yoo decided to open this for-reals shop on the newly hip strip of Ossington Avenue. I Miss You--located just north of Queen Street West--houses a more upscale selection of vintage than most shops in town.

Instead of the usual reams of seventies and eighties synthetic day-dresses crammed in higgledy-piggledy, the emphasis here is on a smaller and more selective collection of vintage frocks that also includes high-end brand names from Yves St. Laurent to Christian Dior.

I Miss You Dresses
Browsers beware, however: the more elegant feel of the store means a little bit less relaxed customer service. Many vintage-slingers in Toronto and elsewhere are laidback, friendly, and willing to haggle or shoot the shit. That's not really the impression you get here.

It's a little off-putting, but I guess it comes with the territory when your vintage wares are so fancy-schmancy and in such wonderful condition, with none of the stains or rips that can often be found at your run-of-the-mill vintage store. Yoo drycleans and touches up all her pieces before sending them out on the floor. "You never find them in this condition!" she laughs.

The brand names and the higher-quality pieces she ferrets out are what drives up the price-point (think way more than thrift stores or most independent vintage boutiques, but, generally, less than The Paperbag Princess or Cabaret).

I Miss You ClutchThe clothes tend to be in colour-coded sections, with the exception of a few theme areas (fifties party dresses, bright sixties maxi-dresses). The standouts are the swathes of cocktail and party dresses from the forties, fifties, and sixties, including plenty of black beaded numbers, a drop-dead gorgeous fifties cream silk party dress with a bubble skirt and beaded bodice ($349), a floor-length lilac prom-style dress complete with crinoline and netting ($175), and a sixties dark navy brocade shift with thick straps trimmed in white fur and jewels ($125).

(I never really bother browsing the aforementioned synthetic day dresses, however--they're often overpriced, and the same pieces could be gotten at a thrift store or your standard vintage store for much less, albeit maybe in a slightly less better condition.)

There's a smaller selection of blazers, skirts, blouses, and jackets, too. I dug the eighties Thierry Mugler nipped-in black blazer ($225), the uber-cute pink tweed Holt Renfrew jacket trimmed with pink fox fur ($295) from the sixties, and the handful of white beaded sweaters.

A rack of shoes carries a variety of high-heels, from emerald green pumps to a pair of gold lame pin-up heels from the forties ($149), and there often are a variety of designer scarves on offer from Hermes and Pucci...but they go quickly!

I Miss You BagsThe store's an accessory hound's dream--tonnes of colourful, often eighties vintage bags line the walls, like the big red purse with the black snakeskin toucan ($45), a gray snakeskin clutch ($45), and a shiny red eelskin shoulder-bag ($85). In the past I've picked up a small turquoise leather purse with snakeskin detailing, and a big brown leather tote with a chunky metal dragon decal, each of which were under $70. For those who like their purses of an older vintage, there are scads of older brown snakeskin numbers--often from the forties or so--that run a little more.

Those looking for older jewelry are in luck, too: Yoo stocks a small selection of Bakelite pins, along with a display case full of sparkly costume jewelry from all different eras. Like everything in the store, they might set you back a wad, but what a wonderful way to go.
I Miss You Ossington

rc on August 6, 2008 at 9:29 PM

Love the clothes, but not too keen on that one employee's consistently surly attitude toward customers.

moggey on October 7, 2008 at 11:21 AM

I agree with the attitude of the staff - brutal. My girlfriend and I spent over $1100 last week & were treated terribly. Inexcusable.

fashun on December 8, 2008 at 5:27 PM

Yeah I agree. Lose the catitude.

cc on February 8, 2009 at 3:42 PM

I went there last August looking for a summer dress and that lovely sales girl advised that I not go into the back room because it was of heavy, winter clothes. I decided to wander to the forbidden zone anyway and found plenty of summer dresses there.

The more expensive designer dresses.

Apparently Miss Thang didn't think I, a 39 yr old educator dressed it jeans and a t-shirt, could afford the high-class clothes. True story.

I'd advise you not to go there but the prices are fantastic. Instead, I suggest you go, stay as long as you can, try on as much as you can, and make the lass work her damn tail off for you.

Lola on March 17, 2009 at 9:52 PM

So it's not just me? The girl behind the counter has a serious surly streak. I wonder if her boss has read any of these comments? The very boss whom I have been trying to contact since December, but keep getting brushed off by Surly Girl and so have had no success....

Lily on April 4, 2009 at 2:19 PM

I wonder if this gnarly bitch is the same one in all of your comments. I would love to check this place out, but I'm put off by crappy customer service.

astrid on April 17, 2009 at 2:54 PM

I went in the store and do not agree with any of you, I had the best service by one of the employees I will be back for sure.

Foxy on April 17, 2009 at 2:56 PM

I do not agree with any of you I have been to this store several times and had the best customer service by one employee. I have spent alot of money and it has been worth it.

jenn on April 23, 2009 at 7:20 PM

Yeah I agree. I've shopped here several times and have never had a problem with the staff. The girl even suggested an alteration place where I could take my dress to have it taken in for a wedding. Their clothes are amazing and I got so many compliments on that dress. It looks like the only 'cattitude' is on this blog site.

Lola on April 24, 2009 at 5:09 PM

Good to hear that things are shaping up! When I asked about alterations, the girl told me they don't know anyone who does them, I'd have to find someone myself.

Maybe they've been reading this blog and decided it might not be a bad idea to improve the customer service a wee bit...

Crystal on August 24, 2009 at 1:10 PM

I love this store, the staff has never been anything but sweet and extremely helpful! As a sales clerk myself I find that the attitude you project on to the staff gets projected back at you, maybe try being nice... this is Ossington folks, check your attitude at the door as we aren't interested!!!!

Ally on November 13, 2009 at 8:14 AM

My only problem are the hours. They're not open past 7 on any week night? How are people who work supposed to get there to shop?

reh on November 14, 2009 at 2:16 PM

cute store but there is this one chick working there who is incredibly rude and stuck up.
Ugh, won't be going back.

vintager on November 17, 2009 at 12:45 PM

I've never had a pleasant shopping experience here.... fail.

betty on November 18, 2009 at 8:23 PM

I think she's newer, but one of the employees is fantastic. So helpful and nice.

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