An interview with Roots founder Michael Budman

Founded in 1973, Roots has established itself as one of the quintessential Canadian brands. From its widely popular Olympic wear to the latest collaboration with Douglas Coupland the brand continues to explore new initiatives to expand its appeal. And through it all its co-founders are still at the helm.

Read my interview with co-founder Michael Budman in our special movers, shakers and jet-setters section.