Wasaga Beach, a place for family outings and after-prom getaways, is now getting its very own high-profile three-day music festival as Monster Energy Center of Gravity (MECOGW) makes its way from Kelowna, British Columbia to the shores of Georgian Bay, this year.

The festival, which runs from August 19 to 21, is heavy on the EDM thanks to headliners such as Tiesto and Hardwell. Ice Cube is also on the lineup, along with Atmosphere, Showtek, Ty Dolla $ign, Dragonette, Mother Mother, Morgan Page and Hunter Seigel.

To make MECOGW into a beach party, artists will perform lakeside and the festival will include sports as well as day cabanas.

General admission tickets range from $169.95 to 209.95. The pre-sale starts May 4 at 10 a.m. and regular sales begin on May 6, also at 10 a.m.

This festival has been running in B.C. for the past nine years. It enters the GTA-area fray with EDM-focused fests such as Digital Dreams and Veld.

Lead photo via MECOG.