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Designer Files: Amie Scott


Amie Scott is proof that you don't always need a fashion education to get into the industry. Lots of hard work and patience is what it takes to be successful. In 2003, Amie decided that it was time to go professional. This self made design entrepreneur has managed to get her wares sold in stores across Toronto. Her designs also can be found at the One of the Kind show and The Clothing show.

How did you get into the fashion industry?
I started off with a ridiculous scheme to make quick money. I figured that I would simply sell wholesale t-shirts with original image transfers. Then I couldn't find any shirts I liked for summertime, so I taught myself a simple tanktop pattern and the rest followed naturally.

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What are you inspired by?
Subcultures, drugs, other artists, nature.

Describe your collection/clothing?
I can't do my line justice by simply referring to it as edgy women's casual wear. I incorporate graphic image applique in my work that is a combination of cartoon-wacky and macabre. Felt girls hanging from trees, threatening monkeys and fried egg boobs all have a special place in my heart.

Who are your favorite designers?
I like Roland Mouret, Bebe, Lip Service, Fresh Baked Goods

What's your favourite materials to work with?
I use really simple materials to complement my simple designs. Usually I work with jersey knits, brightly coloured twill, denim and stretchy cotton blends.

Do you have a design philosophy?
K.I.S.S. It's funny, but I have to constantly remind myself to keep it as simple as possible.

Do you care about what you wear?
Yes. I don't feel right when I'm not happy with how I look.

What's your definition of style?
Someone who dresses themselves well will always stand out. Whether it's great or awful, it has to be memorable. Do you remember the girl in the Kmart clothes or the one in the plastic bag dress?

Where can people find your clothing?
My full line is available at Wanna Frock, 1378 Queen Street E. My t-shirts are available at Propaganda, 686 Yonge Street and The Rage, 13 Kensington Avenue My tops and skirts are also be available at the Distill gallery in the Distillery District and It's Made, 1604 Queen Street West. Outside of the city, my t-shirts are available at Looks Could Kill Art Boutique in Art Central in Calgary and Hitch Couture in San Diego.

What are your goals for the label?
To expand to other major cities in North America and to eventually break into the European fashion scene.

Do you have a muse?
I suppose that my cat, Aleister, inspires me with her class and quick wit. Whenever I'm feeling down, she always tells me "Mehhh".


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