From the makers of, well, almost everything comes one of Toronto's favourite things: beer.

Just in time for the long weekend, no name has announced they're launching a "Canadian-style lager" packaged in their iconic yellow-and-black branding.

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Look for labels that (similar to their other products) simply read "beer" at the LCBO, where six-packs will retail for $10.45. From February 15 to 17, however, the brand will be part of the "buck-a-beer" program and a six-pack will cost only $6.60 with deposit.

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The look is reminiscent of other dad beers like President's Choice brand beer, but even more stripped-down.

"Our no name brand was built on a promise of simple products at outstanding value.  This is what we're bringing to beer drinkers who are looking for a quality beer, without all the lifestyle frills," says Ian Gordon, Senior Vice President, no name.

So whether you're drowning your sorrows following a crappy Valentine’s day, hitting up a No Frills party or just celebrating Family Day, you can save a little cash and rep a minimalist Canadian brand if you choose to make no name beer your drink of choice this weekend. 

But don't worry, if you miss out this weekend, it's not your last chance for no name buck-a-beer: this is only the first of a series of weekends the promotion will be running.