Archetype Custom Framing is a picture framing shop located near Finch and Dufferin. They specialize in conservation framing techniques using archival quality materials. Archetype caters to artists, designers, collectors, galleries, institutions and anyone looking to frame their art. They offer a range of contemporary hardwood frames including walnut, cherry, ash and maple, which are hand finished in-house. They can custom tint lacquers and stains to match and compliment artwork. Other services available include canvas stretching and fine art printing and mounting. Their showroom is open by appointment Monday to Friday and they also offer virtual consultations by email and zoom.