Tech
Get to know a Toronto startup: Konekt.me
There's no shortage of web sites these days that help you create a resume or online portfolio. From behemoths like LinkedIN to more recent upstarts like FourthDraft, Behance and visualize.me, there's almost a site for every type of career or skill-set someone would want to market. Almost. Enter Konekt.me which aims to offer portfolio building options not offered by the other players. Working out of office sharing space Project:RHINO above The Hoxton, the team is furiously writing lines of code to be ready for their beta release later this summer. I recently caught up with co-founder Neil Martin who gave me some details on what they're up to.
Why did you start Konekt.me?
Konekt.me was originally conceived as a better way for university students to organize their academic work. Rather than simply storing all your essays, presentations and class projects on a hard drive where nobody will ever see them, why not upload everything to a clean, professional looking portfolio that you can show to grad schools or employers?
However, once we started building the platform and talking to people about it, we realized that everyone, not just students, needs a way to easily showcase their best work online. We've talked to everyone from artists and musicians to lawyers and real estate agents, and everyone has discovered their own way to use Konekt.me. It's really exciting.
How is this different than other online options for managing and displaying your resume or portfolio?
We think of Konekt.me less as simply a resume site, and more as a tool for managing your personal brand. It combines a personal portfolio with an interactive CV to present a complete picture of who you are.
LinkedIn is great as a professional network, but lacks the ability to effectively showcase creative content. On the other hand, the majority of portfolio sites have a specific set of features that make them great for a particular audience (bands, graphic designers, photographers etc). But what if you're an artist and a musician? Or a photographer who also writes poetry? Or maybe you're someone who isn't fortunate enough to have a portfolio site dedicated to your skill, like a chef, web developer or tradesman.
With Konekt.me, we've stripped things down to a core set of intuitive features that make it easy for anyone to showcase their full range of abilities, no matter what those might be. The concept is to provide you with a single landing page that showcases everything from your education and work experience to your unique skills, opinions and creative talents.
Who is your target customer?
We've begun by reaching out mainly to students and creative professionals because they produce a lot of great content, and have immediate use for a portfolio. Feedback has been amazing so far.
Specifically, people have been blown away by our content uploader. Whether you're uploading work from your hard drive, linking to other sites, or importing directly from platforms like Vimeo, YouTube or Soundcloud, creating new portfolio entries is fast, simple and intuitive. We obsess over simplicity. The fewer clicks, the better. This means you can spend less time building your portfolio, and more time focused on the things you love to do.
Another issue facing many portfolio sites is the problem of over-customization. Too many options can often be overwhelming and result in a sloppy or cluttered portfolio, especially if you're a busy student with exams to worry about. On Konekt.me, we've embraced the philosophy that even someone without any design or coding skills whatsoever should be able to have a great looking portfolio.
What is your revenue model?
For the time being, our primary concern is with building a platform that looks great and is easy to use. That's very important to us, as well as our investors. We want people to love using Konekt.me. That said, there's definitely an opportunity to introduce some premium features down the road. We have some ideas we're pretty excited about, but we're not rushing into anything.


Discussion
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Thanks for the feedback. Can't argue with a first impression. Here are my thoughts...
For the splash page, we wanted to design something extremely clean and simple that made it easy to quickly sign up. To get a more in-depth look at the platform, definitely check out www.konekt.me/about.php
Or follow our blog (staff.konekt.me). We're releasing example portfolios almost every day!
Both the spelling and domain ending are certainly unusual but, in my experience, unusual tends to be synonymous with memorable, so we like that. And we're pretty big fans of other ".me" sites out there like about.me and visualize.me. Facebook even just started using fb.me so we're confident people will be comfortable with it.
Thanks again for the feedback, and thanks BlogTO for the support!
Neil
"They both took a few minutes to ask some questions about what we do at konekt.me and tell us how awesome we are. Nothing we haven’t heard before, though."
yeah... I know it's tongue-in-cheek, but I can't say I'll be going back to that site.
ff.konekt.me/post/25377858071/networking
honestly though, the concept is solid, which is why it's already being done by lots of people (carbonmade, portfoliobox, behance etc). I'm not sure what makes this group unique.
First of all, thanks for your questions and feedback.
Mike in Parkdale and Jon, you're totally right about the market saturation with this type of platform. Behance or Carbonmade serve a great purpose (I even used them myself as a young photographer) and we've definitely taken inspiration from them where appropriate. In our testing process, we created sample portfolios that ranged from writers to rowers, chefs to craftsmen and carpenters. It's for ANYONE to display their best work, not just designers and photographers, which tends to be the target market for most portfolio sites. We definitely didn't invent the portfolio site, but we're definitely going to try and make it easier for everyone to use.
Thinkingsmall, while we are not ready to disclose our monetization methods, I can promise you that they do exist, and no, they do not include banner ads.
Lena, I think we were all fairly wide eyed and ambitious in University and I can see how the "Boy who Cried Start-up" can leave anyone with a sour taste in their mouth. However, I can promise you, we've all done quite a bit of growing up since University, made our final product pivot and are ready to buckle down.
Jennifer Rose,
Community Manager
i think you're the fun loving girl of my dreams?
steve - i don't think you really get me, so i'm going to have to pass. bless your heart for trying though.