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Ignite Toronto

Posted by Guest Contributor / November 29, 2009

Ignite TorontoWhat would you say if you had five minutes on stage, in front of a captive audience of 200 people, and you could talk about any topic you'd like? I can rattle off a few topics I might be educated to speak on - the best poutine in Toronto, the enigma that is being a Leafs fan, why iPhone apps have saved my boredom on the TTC. So how to choose just one? Narrowing it down to a single topic was something the presenters, including me, faced at Wednesday night's Ignite Toronto 2 event.

I only recently heard about the Ignite phenomenon. It's a simple concept - a group of presenters, five minutes on stage each, 20 slides, and 15 seconds per slide. Presenters can talk about whatever they want, from tech-related topics to infinity and beyond - the only requirement is to "englighten us, but make it quick" (the Ignite tagline). It all began in 2006 (eons in tech terms) in Seattle, and was started by Brady Forrest and Bre Pettis. Now Ignite events take place all over the world, from Paris to Pheonix - and now in the T-Dot (the first Toronto event took place in August).

Ignite was brought to Toronto by Peter Horvath and Michele Perras, and the events have quickly become the hottest ticket on the tech scene. They're like a U2 concert - tickets selling out in minutes, with people clamoring for extra spots and doing whatever they have to to get in the door. Last night's event was held at The Drake Hotel in front of a packed house of fellow geeks, entrepreneurs and tech enthusiasts from around the city.

There were a total of 13 speakers at the event, on topics from how Kung Fu is like developing software (there are more parallels than one might think) by Corey Reid; to Women, Fire and Dangerous Things by Michael Dila. I was also one of the speakers, and talked about why you should be working at a startup company right now (among the pros: you have more creative license and responsibility, you have a tight-knit team, and your job is cool. Among the cons: long-as-hell hours and having to change the toilet paper). It's daunting to be in front of the crowd in the bright lights, but everyone was so supportive, as they expressed with hoots, hollers, and clapping for each presenter. They even laughed at a photo of me in a Snuggie - although I guess that's a given.

HackLabTO co-founder Leigh Honeywell, one of the presenters, spoke about her journey to the stage, and summed up the best way to pick your Ignite topic. "I read somewhere that the best way to pick a presentation topic is to think about what you know now that you didn't a year ago, and talk about that. So that's what I'm doing tonight."

So what do I know now that I didn't a year ago, other than the fact that startups are a wicked place to work? Maybe it's that Kanye West is a bigger jackass than I thought. Or that Helvetica is the only acceptable font for a designer. But most of all, it's that Toronto's tech scene is vibrant and booming - and I love being a part of it. But whatever I've learned, it would make a great presentation.

Ignite 2's presentations will be on Ignite Toronto's Vimeo channel shortly, so stay tuned - and check out the full speaker lineup from the evening, including topics, here.

Writing by Erin Bury. Photo by James Kachan.

Discussion

12 Comments

David Barclay / November 29, 2009 at 04:01 pm
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Sounds like Ignite is a direct rip off of PechaKucha, check out the real deal at http://www.pecha-kucha.org/ and yes they are now in Toronto too.

PechaKucha aka Chit Chat
"it rests on a presentation format that is based on a simple idea: 20 images x 20 seconds. It's a format that makes presentations concise, and keeps things moving at a rapid pace. It was devised in Tokyo in February 2003 as an event for young designers to meet, network, and show their work in public"

saltspring replying to a comment from David Barclay / November 29, 2009 at 10:05 pm
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This 20x20 idea for presentations sounds like a possible cure for interminably boring and derivative talks by my medical students and residents. It encourages creativity, enforces a succinct delivery, and keeps the audience engaged. Thx, man!
Sergio Medrano / November 30, 2009 at 06:09 am
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You are correct, David Barlay (on commment above). PechaKuchaNight was the first format of this kind, and is present in 230 cities. The Spoke Club here in Toronto hosted a PechaKuchaNight last week: www.pechakuchanight.com This presentation was well-attended with around 70 guests and 10 speakers, some on video from Tokyo.

These are trademarked formats and available for licensing. What makes PechaKuchaNight different is that presentations are not about random things, but follow a common topic or industry. The topic of last week was "The Creative Mind", for example. There are PechaKuchas for biotech, for basketball, for bollywood, etc.. so the audience is both receptive and the networking afterwards is interesting for those attending. PechaKuchaNight.com is planning a series of bigger events open to the public in Toronto for 2010. Looking for venues now. If you have any ideas please get in touch: PechaKuchaNight@gmail.com
Jennifer Flores / December 1, 2009 at 10:25 am
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Sergio Medrano, you seem well versed about PechaKucha. You should know then that there is only ONE franchise granted per city and I have held the PechaKucha Night Toronto franchise since 2004. It would be best if you refrain from using the Pecha Kucha name for your rogue events.

You are more than welcome to attend the next OFFICIAL PechaKucha Night Toronto event at the Interior Design Show 2010. See http://pecha-kucha.org/night/toronto/4 for details.
michele perras / December 1, 2009 at 01:49 pm
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it's awesome that there are so many great events happening in Toronto - imho a good problem to have.

as a co-organizer of Ignite! Toronto, it's a lot of fun but also hard to own the brand - there are quite simply too many formats and themes and organizations promoting essentially the same idea: how do we get lots of folks to speak to what they know and create a fun learning environment for attendees?

we're more concerned with getting a line up of passionate people to speak to what they know - the format of 20x20 is awesome because it really kicks your butt in clarifying ideas.

as well, while there isn't an explicit theme per se, most of the folks are geeks in one way or another, so you end up seeing lots of tech or media related ideas.

anyhoo, looking forward to catching the next Pecha Kucha, and the next Ignite! will be in the new year!
Sergio Medrano / December 1, 2009 at 01:57 pm
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This is a reply to Ms. Jennifer Flores who commented above:

Ms. Flores, we believe that you may have inaccurate information. You may want to refer to the trademark section of the Canadian Intellectual Property Office before making accusatory public statements such as the one you posted on this website on Dec 1. Whereas it is known that you hold a ¨handshake agreement¨ with Klein Dytham architecture, from Tokyo, the formalized trademark for PechaKuchaNight and PechaKuchaNight.com in Canada have not been granted to you. If you would like more information, I will be happy to refer you to our registered trademark agent.

Since PechaKucha events are for content, and not for profit, I welcome your invitation to attend the event under your organization. I unsuccessfully tried to get in touch with you to extend an invitation to you and your team to the event on Nov 25. I am sure the night you are organizing will be fun.

Thanks!
Greg J. Smith / December 1, 2009 at 02:25 pm
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Well, thanks to Michele and Peter for their ongoing hard work and community wrangling - I really enjoyed speaking at (and soaking up) the first of their events.

As for Sergio, Jennifer and David - you guys should get a private room where you can continue your fascinating conversation.
David Barclay / December 1, 2009 at 02:40 pm
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Wow - I did not mean to illicit this kind of reaction. I think Michele is right - it is awesome there are so many great events going on like this in Toronto. My comment was directed at the author of the article. So often credit is never given where credit is due. I simply would have liked the author to recognize where the origins of this forum began. Not in the US in 2006 (the US seems to take credit for everything tech) but in Japan in 2003.

To use the author's words, eons and eons ago.
Jennifer Flores / December 1, 2009 at 03:09 pm
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I agree with Michele - it is a good problem to have many interesting speakers featured in many interesting formats.

As for Sergio, so let me get this straight:
- You were aware that PechaKucha Night is a registered trademark owned by Klein Dytham, creators of the Pecha Kucha concept.
- You were aware that this was a long standing trademark, with significant brand recognition, and with an established Toronto presence.
- And you were aware that I was already running Toronto PechaKucha Nights for the past 4 years, featuring speakers like Mayor Miller, Bruce Kuwabara, and 40 other noted architects, designers, musicians, and artists... yet you have gone ahead and trademarked your own PechaKuchaNight?

Well, good for you. I would think with your own communications firm you would recognize the importance of brand clarity but I guess not. I look forward to getting an invitation to your next event. Its very simple to get in touch with me - just click on the email link on the official Pecha Kucha website, www.pecha-kucha.org.
Jennifer Flores / December 1, 2009 at 03:22 pm
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David, I too think it is good to give credit where its due. The PechaKucha people have done a great job sharing and encouraging the use of their concept worldwide.

But, as with all great ideas, there are many who want to replicate them. 20x20, IdeaNight, Techa Kucha... these are other names I've heard for events essentially PechaKucha in format.

I as well don't want to limit use of the concept or restrict the fascinating discussions that happen at these events. But its when someone steps on 'my' brand's toes that I get irked. I look forward to attending the next Ignite event!
hm / December 1, 2009 at 03:42 pm
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Interesting that Mr. Madrano has gone ahead and claimed Pecha Kucha's for all of "Canada". I wonder if he gave any consideration to how the other official hosts of PK Nights in Vancouver, Edmonton, Calgary, Montreal and Halifax feel about his stepping on their toes as well.
Sergio Medrano / December 1, 2009 at 10:57 pm
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Thanks for bringing these issues forward, Ms. Flores. I understand all the feelings you express. In the event that our counsel finds that any Canadian laws were breached in the process of organizing Nov 25th. presentations, please rest assured that the matter will be corrected.

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