It’s time to play “spot the bunny”! Humane Society International/Canada is fanning out across the country to spread the word about being “Cruelty-Free” and ending cosmetics animal testing. Billy the Bunny, the 7-foot rabbit mascot of the Be Cruelty-Free Canada campaign, along with his friends Betty and Bonnie, will take to the transit system in Toronto – fellow passengers are encouraged to share photos on social media with the hashtag #BeCrueltyFree.
Once they’re done with the daily commute they head over to the LUSH cosmetics boutique (addresses and dates below) in your city, where these intrepid bunnies will pose for photos and cavort playfully with campaigners from HSI. Learn about cruelty-free alternatives and sample some fun, animal-friendly products provided by cruelty-free giant LUSH Fresh Handmade Cosmetics.
WHAT: Spot the Billy, Betty & Bonnie, the Be-Cruelty-Free bunnies! A cross-Canada tour to end cosmetics animal testing.
WHERE – TRANSIT: downtown subway lines and streetcars
WHEN – TRANSIT: May 28, 10am to 12pm (Toronto)
WHERE – LUSH BOUTIQUE: Toronto: 312 Queen St W (M5V 2A2), 416-599-5874
WHEN – LUSH BOUTIQUE: 1pm to 3pm (local time)
HOW: look for Billy, Betty & Bonnie on the transit system in your city… if you see them, snap a photo with your phone and share it on social media with the hashtag #BeCrueltyFree. If you miss them don’t worry because they’ll be at a select LUSH cosmetics boutique later that afternoon.