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Toronto's Forgotten Landmarks: A Night at the Roxy

Posted by Jonathan Castellino / December 12, 2008

Roxy theatreFew of us will recall frequenting Toronto's Allenby Theatre at 1213 Danforth Avenue, even under its later name, The Roxy. This 1930s art deco theater is a perfect example of inter-war architecture and style, and typified the classic neighbourhood theatre, or 'nabe', as author John Sebert calls them, before it was abandoned.

An anonymous tip led me to this spot on a derelict strip in an old part of town. After a daytime scout (and the realization that 80s anti-climb grid, unlike its modern antecessor, acts more like a sideways-ladder), me and a friend returned quite early one evening.

Roxy theatreThe chief architectural designers of this low-rise theatre were Kaplan & Sprachman, responsible for many of the smaller concert venues and theatres in the area. The popularity of this kind of building peaked in the 1940s, long before the creation of the urban multiplex which began to draw movie-goers out of their individual neighbourhoods.

Thankfully, the Roxy was designated Ontario heritage privileges, but when I took a look at the city council's meeting minutes regarding its future plans, I discovered something dreadful (and dreadfully popular in Toronto): only the facade was given the historical designation. The late Jeff Chapman gave a humorous name to this very Torontonian persuasion - the 'facadiotomy'.

Roxy theatreThe interior scene of the building as it stands today is akin to something out of a decaying Disney nightmare, or a bad trip at Lucas' Skywalker Ranch. The moldy walls are covered in horrendous renditions of Star Wars and Indiana Jones scenes (done by hand), tacky gold (painted) ornamentation, as well as a bizarre rainbow-unicorn theme. Coupled with no natural light, peeling paint, and an overwhelming smell of water-damaged fabric, it perfectly encapsulates the rise and fall of an utterly ridiculous by modern standards, if somewhat endearing era of film-going.

cherubThe peculiar experience of attending this spot in its heyday must have been quite a different experience than visiting a Silvercity, or (insert bank name) centre to see a movie nowadays; maybe all of this is why it was called 'going to the pictures'.

Roxy theatreArguably better than a full-scale demolition, the Esso station that will take the building's spot in the future will have an 'On the Run' mini grocery store with the Roxy's current fronting (the same Esso owners who used to have a small station at the corner of the currently derelict adjacent lot).

Roxy theatreThe slow death of this theatre could be seen well into the 80s, where during its final years, it aired 'The Rocky Horror Picture Show' exclusively; unfortunately, even some of Toronto's more metropolitan independent theatres seem to rely on these niche cult-films for their bread and butter.

Perhaps I spend my nights differently than most, but I have a very special spot for these bits of architecture which history tends to overlook; that there is dignity in the work of the common man, and also in his workplace. Forgotten places dot the landscape, their fences and signs stand as psychological, rather than physical barriers. And the law? Natural Law stands above the laws of man...

Below are the rest of the snaps from this odd old theatre; keep in mind that these are all merely documentation snaps, rather than artistic ones - I will re-visit the spot and update the gallery in following weeks.

Discussion

40 Comments

LR / December 12, 2008 at 11:09 am
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Bravo, Jono. I have been waiting for someone to do this for years!
richelle / December 12, 2008 at 11:46 am
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Jonathan,

These sites are fragments our background and identity and I think it's important they're documented. I look forward to seeing your creative captures of this site.
Jonathan / December 12, 2008 at 11:50 am
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Thanks guys!

I hope to get back in there soon to get some artistic shots (as opposed to mere documentation...which is fun but not as aesthetically pleasing); I am going to try and contact the contractors when work begins, so that I might save some of those tacky (yet oddly nostalgic / beautiful) paintings (I have my eyes on the 'around the world...' one).

: )

Jonathan.
Eric Veillette / December 12, 2008 at 11:51 am
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What a fantastic post. The Roxy is one of many derelict theatres in our city that needed to be explored. There are plenty of ground-level and basement theatres hiding behind long-gone facades.

Anyone interested in the history of Toronto's forgotten theatres should check out 32elvismovies.com!
Jonathan / December 12, 2008 at 12:02 pm
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Eric - it's amazing how many there are! I found 2 in Little India just by looking at the roofline-styles of the older buildings (the graduated step-down toward the back) - walked in, took some back passages and stairs, and lo and behold, found myself looking at theatres either abandoned, or used for storage-

There was a HUGE one in the basement of the old Sheraton (now a banquet centre), and there is/was a really neat one buried below yonge and bloor (as well as a disco).

China Town has its fair share as well...

I will definitely check that site, thank you!

Jonathan.
oterry / December 12, 2008 at 01:10 pm
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Jonathan, thanks for posting this. I saw "200 Motels" here in the late 70s and smoked pot watching it.

I remember there were so many theatres on College St. especially in the Bathurst and Spadina areas.

Does anyone remember the theatre below the TD Centre?

Also, there's still a sign on a building on Spadina just north of Queen St. where there's a big Golden Harvest theatre in the basement.
Steve / December 12, 2008 at 02:26 pm
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I remember when they renovated it back in the late 90s. A whole bunch of money was poured into it to put in DTS sound, stadium seats and curved screens. They made three theatres and was gearing up for a huge opening as the new Roxy Laxmi.

They opened by screening Lake Placid. Yeah, Lake Placid. A bombed aquatic monster movie. They continued to screen that single film in all three auditoriums for well over a month, and then moved to Star Wars Episode I. They had three screens and showed one movie. Those were the only two films I ever saw screened at that theatre.

I went there when they did in hopes of seeing them, but they had just started their final show for the night, and this was at like 9 o'clock. The owner was working there, and was all but pleading for me and my friends to come in and see a movie.

Eventually, around 1999, the theatre was shut down. Officially, the distributors of films apparently found their theatre to be in geographical conflict with the Silver City at Yonge and Eglinton (?!?!), so refused to show movies. They turned into a Tamil theatre, and then went derelict.

Why they didn't decide to stay alive and do what the Bloor & Festival chains did, I'll never know. As I understand it, the owners of the Bloor looked into buying the theatre out, which would have been a godsend, but the owners were asking an insane amount due to the restaurant above it. Four years later and they were still desperate to sell... I didn't know Esso bought it, I had heard Tim Hortons was going to do so.

Goodbye, the Roxy :-(
Jonathan / December 12, 2008 at 02:45 pm
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Wow, what great stories! Feedback like this makes me want to go check out some other theatres I've had my eye on...hmm...

Steve - you are technically correct about Tim Hortons, as one will be 'inside' the 'On The Go' : )

Jonathan.

Lou / December 12, 2008 at 04:02 pm
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Wow. I always wondered what the inside of that place looked like. I've lived around the corner for about a year. Who would have thought the place held a Yoda door and a Tan-Tan mural.
Seriously tough, it is a shame it couldn't have survived as a revue theatre like the Bloor. I suspect that with the influx of new people buying homes in the area, a theatre could have survived.
Thanks Jonathan.
Philip Elliott / December 12, 2008 at 04:47 pm
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I stumbled into this by accident.

This is a wonderful document and you've done a wonderful service.

As I also try to document what's left of Toronto's history, this should be archived, I didn't even know this existed
Zaira / December 13, 2008 at 11:50 am
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ahh, i always love these. and how much nicer they look now that the photos are not being saved as gifs!
lovely work, as always.
bslow from www.cakeinthekitchen.com / December 14, 2008 at 04:38 pm
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Hey Lou, its not pam anderson's-boobs nickname....it's ton ton.

b
Michelle / December 14, 2008 at 06:38 pm
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Love this entry and looking forward to more like it. My family has been in Toronto for many generations and we all have a soft spot for this kind of thing. I'm going to show my dad this entry and I'm sure he'll enjoy it.

PS Personally, I'd sooner see a movie in a charming place like this any day. :)
Zed / December 14, 2008 at 10:00 pm
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Great work - research and pix!
Jimmy R'eh / December 18, 2008 at 03:33 pm
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I have fond memories of going to the Roxy. There were weekend movie marathons featuring gems like "Reefer Madness" and free chili was served to quench the "munchies". You could get high by just walking into the theatre, sometimes films would get interrupted by a seat bursting into flames after a "roach" feel between the cushions and a stoned patron wouldn't notice it until almost fully engulfed. Ah yes..good times, good times. :)
Jason / February 17, 2009 at 02:19 pm
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for anyone who is interested here is what it looked like in 1930's:
http://www.toronto.ca/legdocs/mmis/2008/te/bgrd/backgroundfile-9419.pdf
and here is some drawings from the initial building plan (although probably will change slightly, especially since they bought one of the adjacent houses)
http://www.toronto.ca/legdocs/mmis/2008/te/bgrd/backgroundfile-9422.pdf
http://www.toronto.ca/legdocs/mmis/2008/te/bgrd/backgroundfile-9421.pdf

Mary / April 5, 2009 at 12:11 pm
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Thanks, Jonathan, for the memories...
I spent more than one weekend at the Roxy's all nighters, watching silliness such as Pink Flamingos. It wasn't about the movies, it was the ambiance!
larry / July 21, 2009 at 11:29 pm
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As always - thank you...
Jacquie Swan / July 26, 2009 at 03:14 am
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I remember the Roxy well from the late 70's /early 80's when I went to Rocky Horror every week end as a teenager. It was not really that run down then and I had no idea it was so old. There was The Peanut Gallery adjacent to it ,which sold confetti and Rocky Horror posters, roach clips etc.

One could smoke cigs and dope in there and the people were all regulars who knew each other and would do acid and sing and dance infront of the screen. The place would be covered with confetti afterwards.
The lines to get in were all up the street with drug dealers making a mint[but it was all innocent, really]. Even the ushers ,a long haired, hot one,Byron, who wore a tux jacket and jeans, would sit and have a toke with the young girls.He wore a button on his jean zipper which read:' Ask me. I might.' I am 44 now but recall him from when I was 16.
The architecture and ambiance of this theatre were amazing and it's sad it's fallen into disrepair and have all those ugly paintings in it[which were not there in early 80's]
The Roxy alone made the whole street come alive with excitement.
Jacquie Swan / July 26, 2009 at 03:19 am
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LOL@ Jimmy. Yes, one could get high just breathing the air. It's a wonder it never got raided by the police. They had to have known what was going on in there.

I LOVED that place. The ticker price then was $3.00 and they had 2 showings of Rocky Horror every Fri and Sat night and then closed for the rest of the week.
Kris / November 8, 2009 at 01:07 pm
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Well, i mus' be old, cos when I went there it was the '99 cents Roxy', as I believe it was called, back from 76/77 onwards, it would have two evening shows which changed every other day or so, double bills, and it was my true night school, taught me more than my day school ever did, for it carried all the weird and great and baaad films mainly from Europe ('cept for the early Kurosawa, tho they'd have various international film fests....) that rarely saw the light of projection in the 'odeons' of the day ..... and was an education about the world...at least that of celluloid...i musta seen almost 200 films there.....or so it seems.....the owners seemed to like jodrowsky .... and decameron...harold and maude ..... and king of hearts...etc....totally disoccidented me...i dont think i remember ever knowing who was actually in the theatre...tho yeah i remember some of the staff....who were kinda pre early punk...but i thought the building was quite a fine place...it was towards the end that it became kinda dedicated to the rocky horror pix show...it was as if the repressed suburbs re-emerged thru this hole in the danforth... it should be honored....rather than demolished ..then again, colonial toronto is indeed 'facadiotomy'...and it is perhaps fitting that it will go from celluloid to esso...wonder why it was called allenby before?..and therein lies another colonial tale...
Zephed / November 11, 2009 at 08:36 pm
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Used to go and watch the Zeppelin film The song remains the same in the late seventies and early eighties on Friday nights from waht I recall. The smoke was always thick.
Mags / April 11, 2010 at 06:30 pm
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Should I admit I was one of the Rocky Horror followers who spent many a night going to the Roxy? Yes, the smoke was thick and the toast was flying. I wonder how many other movies pack a theatre every Saturday night with patrons dressed in costume and reciting every word of the movie.

Over the years, I have watched the deterioration of the Roxy with great sadness. I have fond memories of that theatre. I have seen the movie many times since, but it just isn't the same as going to the Roxy.
s miller / August 1, 2010 at 07:03 pm
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i remember going to the roxy many times when i was a teen in the 80s and even to see the rocky horror picture show there this place had its own magic its sad to see the place the way it is now because it has so many memories it truly was a great place...
Conrad Jerrett / August 21, 2010 at 01:12 pm
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I remember going there in the 80's on Friday night to see the Led-zepplin movie the song remains the same some of my greats memorys smoking pot with the big bouncer guy who I will never remember his name due to tons of drugs
mich replying to a comment from Jacquie Swan / June 23, 2011 at 07:35 pm
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Loved the RHPS.
Many teen years spent at the Roxy
Bill / October 5, 2011 at 10:24 pm
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I went often to the Roxy in the late 70's. Yes, it was a great place to smoke a joint and watch a movie with a few friends. "Love and Death" (Woody Allen) and "The Fantastic Planet" (animated)being back fond memories. That laid back 70's cool is very nostalgic.
joan / January 21, 2012 at 07:01 pm
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i believe its apts now, any body else ever hear of this
darrendecoderdm / January 23, 2012 at 12:56 pm
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I went to "The Roxy" as a teen to see Led Zeps "The Song" and I remember lining up for the premiere of AC/DC's "Let There Be Rock!" i especially remember the bathroom in the basement where on could get there handson anything and where you could mix your drinks for the evening. Great memories, and great piece.
I think all those music films moved to the Music Hall which also had a simular vibe at Broadview and Danforth.

I recently saw the weird "On the Run/Tim Hortons" 50's diner style remake, the facade looks good. The area around it looks exactly the same.

stavrostwister / May 16, 2012 at 10:44 pm
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in the early-to-mid 80's it was a badge of honour to rack up multiple visits to "the song" on Friday nights. If memory serves I believe one schoolmate had a 90+ consecutive streak going. but memories are fuzzy at best from those times. The Roxy had a concert atmosphere with non-stop j's passed row to row, skids, shrooms, everything on the go. awesome times but actually kind of a vile place if you happened to be somewhat sober. plenty of vomit and lord knows what else streaming underfoot.
Kikiboo / July 5, 2012 at 01:50 am
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Many fond teenaged memories of RHPS & 'The Song'... Only wish there was an equivalent for this young generation... But then, due to the lax nature of substance control, it would never fly today.
True, many overindulged, but my friends & I had huge fun, with moderate impaiment.
Today's equivalent at the Toronto Inderground features the shadowcast of Excited Mental State... Brilliant performances... But the love for RHPS just isn't the same, with restrictions on water and confetti to only name some. A blast from the past... But nowhere near the love and familiarity that was, The Roxy Theatre. :(

God Bless the ghost of the Roxy... It will live on forever in my heart
ruta silis / September 29, 2012 at 10:40 pm
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my fondest memory of the roxy was the night i saw the original chainsaw masacre and a fellow ran down the AISLE with a chainsaw running,, thank god there was no blade in the tool... but what a RUSH|!!!! they should make a movie about that!! Anyone else lucky enuff to experience that night?
Esther replying to a comment from ruta silis / October 12, 2012 at 08:31 pm
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Not sure but i think the chainsaw was the Kingsway
Esther replying to a comment from ruta silis / October 12, 2012 at 08:59 pm
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I to have very fond memory's of the Roxy..Would meet all our friends at Jacks Peanut gallery pre show. Then get our stash for the night and head in to the RHPS for a great night..Every Fri and Sat. We would be greeted by ushers Paul and Rob and Spencer.Spent about three years out of my teens there..Then would head back to our house with a large group of friends..Then come back on Sun. for the song- rockenroll high school. Still friend with many of them..Friends for life. The Roxy And it's people gave me some of the best years of my teen..Shout out to Joey,Vash,Jeff,Jody,Linda,Kim,Tarra,Kim and our wonderful ushers for all the great times..Oh ya can't forget Geno lol... K.S.R
Greg / January 26, 2013 at 01:05 pm
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This is great to read stories of others attending this old theatre for the rock films of the early 80's. Once I discovered Zeppelin and found out that this place was showing the Song on weekends, well you couldn't keep me away. Saw the Hendrix biopic there and a bit of the Janis Joplin as well. But it was all about the Zeppelin. Anyone remember yelling at the screen for different scenes? "show us your eyes Jimmy" I also remember getting frisked on the way in sometimes, but there was always booze anyway and the usual recreational drugs available. I ended up going to see Zep about 3 dozen times back in those days. Good times.
I always remember getting off at Broadview and walking up to the place. Recently I went to the Trey Anastasio show at the Danforth Music Hall and when I was inside, it had the same look/feel of the old Roxy and I thought the Danforth was where I went to see these old films. But now I'm not sure. darrendecoderdm comments that they moved to the Danforth so maybe it was, but.... damn my pot-addled memory. We're talkin 30 yrs ago but my curiosity is unsatisfied. Anyone else out there w/ similar stories?

B / February 18, 2013 at 12:22 pm
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...and the Asian couple who ran the place yelling "Too Loud Too Loud!" over the intercom whenever the crowd got unruly....then they'd turn the sound down until everyone calmed down, which didn't always happen.
artpaul / April 18, 2013 at 02:20 pm
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I was there in '72-'73 to see Cabaret several times plus some of the all-night movie marathons. I believe it was still called the 99 cent Roxy. Always sorry to hear that an old theatre is gone.
I live in San Francisco now and go to the Roxie, which is the oldest continuously running movie theatre in the USA.
BTW I worked briefly at the Avenue cinema, which I think was on Spadina at Bloor, running films like 2001 in 16mm!
artpaul / April 18, 2013 at 02:23 pm
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When the first Roxy Music album came out, they had the cover spread out up on the wall above concessions.
Jackie Margerum / May 8, 2013 at 03:16 am
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CEH Moving Inc Reviews and Moving Ratings
Nellie Partridge / May 8, 2013 at 07:23 am
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Moving Masters Reviews and Moving Ratings

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