Miniso Eaton Centre

Dollar Store competitor Miniso opening first location in downtown Toronto

The China-based, self-described "Japanese lifestyle brand" Miniso is finally following through on its promise to open up a store in downtown Toronto.

Fans of cheap everything, rejoice!

It was less than a year ago that the variety retailer, which has been likened to Dollarama, announced aggressive expansion plans for Canada, beginning with one store in Vancouver (the first of an estimated 500 planned nationwide.)

Since then, five different Miniso locations have opened up near (but not in) Toronto: One in Pickering, one in Guelph, one in Brampton, one in Newmarket and one in Oshawa.

The company has yet to release any details about its forthcoming store at the CF Eaton Centre, but branded shop hoarding is already in place around a unit between Lids and The Canadian Naturalist on Level One.

It's only a matter of time before we can all pick up crazy cute giant plushies for less than the cost of a smoothie downtown.

Lead photo by

Neville Jacobs 


Latest Videos



Latest Videos


Join the conversation Load comments

Latest in Fashion & Style

Health Canada recalls 'contaminated' face cream sold at Loblaw-owned stores

10 holiday gift ideas under $50 in Toronto

Most vacant Toronto street is still one of the most expensive areas in the city

Popular fast-fashion brand SHEIN is opening a store near Toronto next week

8 warehouse sales in Toronto where you can find huge deals this month

Toronto fashion store is permanently closing after 10 years

Toronto Raptors launching new Bruce Lee-inspired apparel collection

So much clothing is up for grabs at movie wardrobe sale in Toronto