Sound Machine – Toronto Kings of Disco 001 – Saturday January 13, 2024 – 10pm to 4am – 178 Bathurst Street

Previous article (https://www.blogto.com/eat_drink/2023/12/toronto-bar-no-social-media)

Highlights

The bar with no venue social media is at it again.

We previously covered Sound Machine for their New Years Event and it looks like they are at it again.

The “heads” as Sound Machine’s customers are referred to, have left positive feedback for the Pablo Ceballos and Perc events (that we mentioned in our last article) on various message boards and What’s App groups. Sound Machine seems to target only passionate music fans, contrary to the bottle service and “look at me” social media pages of other venues.

Toronto Kings of Disco 001 with highly regarded DJs Ali Black and Alister Johnson will play an open to close set featuring rare records and all-time classics. Sound Machine is fuelled by a commitment to no bottle service, cameras discouraged (a nice way of saying no pictures) and customer service.

As an “anonymous community”, Sound Machine encourages solo clubbers to meet, dance and engage as passionate “niche” fans of music.

Sound Machine is an inclusive, safe space, which has zero tolerance for harassment or neighbourhood disrespect.

The hashtag #wearesoundmachine on Instagram leads to White Label Promo. It also looks like @Sempra.to are pushing Sound Machine hard.

If this is experimental marketing, consider us interested.

Tickets for the Toronto Kings of Disco are here

https://www.ticketweb.ca/venue/sound-machine-toronto-on/454825?pl=soundmachine