Sephora Canada Brings Beauty to Toronto Tempo Game Days
Sephora Canada just revealed its “Pretty Badass” partnership platform, a celebration of a more expansive vision of beauty and belonging, built on the belief that women cannot be defined by a single label, trait, or expectation. Featuring a powerhouse roster of newly minted Toronto Tempo players like Marina Mabrey, Kiki Rice, Nyara Sabally, Isabelle Harrison, Temi Fágbénlé and Head Coach Sandy Brondello, the platform pushes the beauty and sports conversation forward by turning the word “pretty” on its head and rejecting the misconception that women must be put into boxes - pretty or athletic; beautiful or brainy; pretty or badass - and instead celebrates their limitless individuality and power.
Building on the momentum of Pretty Badass, Sephora is bringing beauty to the heart of Toronto Tempo game days with an immersive fan experience that blends the excitement of live sports with beauty discovery. At the heart of the activation is a dynamic Sephora space designed to immerse thousands of fans in the Sephora world. For the August 18th game at Scotiabank Arena, the experience will be powered by favourites across Sephora Collection categories, bringing fans exclusive beauty moments and game-day energy
What to Expect:
- Beauty Discovery Experience: Explore hero products from Sephora Collection and discover new beauty favourites available at Sephora.
- Interactive Photo Moment: Step into the Sephora world and capture a shareable game-day beauty moment.
- Curated Product Sampling: Take home covetable samples from these brands while supplies last.