I'm reaching out to share the press documents for HERAE, a Toronto-based maximalist jewelry brand I launched this year.

My name is Ijeoma. I'm a 4th-generation jeweler and I just launched HERAE, a maximalist jewelry brand based in Toronto. My great-grandmother made Jewelry in Nigeria, my grandmother made jewelry pieces through Catholic churches and my mother distributed jewelry across Nigeria. gold. I packed my bags, moved to Canada three years ago, and now building HERAE from scratch.

HERAE exists because bold, durable, statement accessible jewelry was missing from this market. The debut collection, The 4th, is inspired by the Nigerian owambe and the traditional scarves (gele/Ichafu), and it's made for women of every background who wear jewelry as a statement, not an afterthought.

I'd love to offer you an exclusive first look: a product feature, founder profile, or inclusion in an upcoming accessories roundup. I can send samples for photography, and have high-resolution editorial images ready.

Press documents including brand story, founder bio, editorial photography, and product images are Here

I would be honoured to share this story with your audience.

Best,

Ijeoma Umebeh

Founder

HERAE Studio | shopherae.com | Instagram @shopherae