Find a Molson disposable camera to help redefine the "I AM CANADIAN" rally cry this summer
This Canada Day, Molson, the nation's oldest brewery, is calling on Canadians far and wide to help redefine one of the most powerful phrases in our national vernacular: "I AM CANADIAN".
Now to June 4th, Molson is inviting Everyone In to share the moments, places and faces that define their Canada by capturing it on film. And what better way to capture a raw, real, unfiltered take than by using a disposable camera?
Now to June 4th, Torontonians can take to the streets to find a Molson disposable camera of their very own at quintessential city landmarks. Follow @molson on Instagram for hints.
Can't find one? Head to Molson.ca/MadeByCanadians to sign up to win one.
Find a camera, fill it, send it back, and your snapshot could become part of a new homegrown national portrait alongside your fellow Canadians. Selected participants will receive a cash prize of $1,500.