Big Apple Celebration of Life: Honoring Cultural Icon Hozea "Big Apple" Massiah

On June 21, Toronto will unite for a powerful tribute at Acqua Supper Club from 6 PM to 2 AM to honour the life and lasting legacy of Big Apple (SwaggBoss) — a visionary in Toronto's Hip Hop culture, creative force, and founder of SwaGGNews, Big Apple’s World, and a lineup of iconic streetwear brands including Hip Hop Don’t Know Ü, I’M NOT A RAPPER, Ü, and more. His influence reached far beyond the city, leaving a mark in New York, Miami, Atlanta, Las Vegas, Los Angeles, and beyond.

What to Expect:

🎞️ A 20-minute multimedia tribute

📸 Life-sized visuals & interactive photo booth

🍸 Signature Big Apple Martini (available in regular & virgin)

🍴 Curated hors d’oeuvres

🎧 DJ sets & appearances from special guest speakers

🛍️ Official merch and keepsakes to honour his legacy

Come celebrate and honor the legacy of Big Apple—a true original whose impact will never be forgotten. #BigApple4ever

For booth and bottle service, and media inquiries, please email bigapple4ever36@gmail.com



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Big Apple Celebration of Life: Honoring Cultural Icon Hozea "Big Apple" Massiah

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