Berryfresh fruit co

Farm fresh food now at a street corner near you?

One of summer's simple (and delicious) pleasures is hitting up Toronto's bustling farmers' markets and enjoying amazing local produce, meats, cheeses, baked goods, and preserves. But making it to your favourite weekly market can sometimes be a challenge.

Fortunately, Toronto-based Berryfresh Fruit Co. offers a convenient way to fulfill those pesky virtuous intentions to eat more local and seasonal foods this summer.

Now in their second season, self-proclaimed corporate dropouts Brian Gay and Tracy Premdas sell fresh fruits and veggies daily at their produce stands located around the city. The goods are sourced from Ontario family farms, like Whittamore's Farm in Markham, and many varieties are picked fresh in the morning for sale that day.

You can pick up produce from Berryfresh seven days a week at College and Euclid, Roncesvalles and Westminster, and Queen and Waverley from about 11am to 7pm on weekdays and until 6pm on weekends (or until they sell out). You can also find them at Bellwoods Brewery on Saturdays, and at Leslieville Pumps on Saturdays and Sundays. Berryfresh will operate right through the season until October.

Sure, it's no substitute for the full variety of edible delights available at your typical farmers' market. But visiting a Berryfresh stand can be an easy way to grab some in-season produce for tonight's dinner, or some fresh-picked berries to accompany your very well concealed booze non-alcoholic beverages for an afternoon picnic in the park.


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