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Gallant Bicycles

Posted by Derek Flack / Posted on April 3, 2013

Gallant Bicycles TorontoGallant Bicycles is a new Toronto-based company (and store) that offers highly customizable urban bikes at a price that belies the various options on offer. Co-owned by Jason Wood and Tony Mammoliti, the latter of whom also heads up the locally based YNOT Cycle, the business model is an interesting marriage of the bespoke and modular. Gallant offers only two frame styles — named simply the No. 1 and No. 2 — but customers have a choice of 14 colours, the option for custom-painted parts, and a number of different drivetrains and accessories to select when completing their prospective build.

Gallant Bicycles"Most other bicycles on the market are available in one, two, maybe three colours at most," explains Wood. "Each colour generally has slightly different specifications, introducing all sorts of compromises. We have 14 colours, and we paint and assemble every bicycle to order, so there are no compromises."

Gallant BicyclesAs far as frame styles go, the difference between the two on offer is put succinctly on the wall on the store. The No. 1 is designed for those who want to "lean forward, ride fast" and the No. 2 is for cyclists who prefer to "sit back, relax." Old timers might think that the No. 2 looks a bit like an traditional women's frame, but rigid gender division is not the order of the day here (essentialism is dead, guys). What the No. 2 is really modeled after is a Dutch commuter bike, and given the various customization options (fender colours, baskets, etc), it can be made to look as conventionally masculine or feminine as one chooses.

Gallant BicyclesAs for the No. 1, it's similar geometry-wise to a track frame, but just a little more relaxed given that its target rider will be pounding around city streets rather than a velodrome. And, let's be honest, these things look slick. Fixed gear culture has always put a premium on DIY customization, so Gallant has taken this strategy and made it easy for more casual cyclists to put their personal stamp on their ride. Hardcore-types might not be all that into it, but they're not the primary market for these bikes anyway.

Gallant BicyclesPrice wise, the base models come in at $699 (but $599 if you pre-order at this early stage in the company's development). You could probably double that if you wanted to upgrade most components, but I suspect that most people will end up spending around $800, having taken the opportunity to do a little bit of personalization with the paint and accessories. For 4130 chromoly bikes with decent components, $699 is competitive if not cheap — but you're not going to find a colour selection like this from other manufacturers.

Gallant BicyclesAlso worthy of note is the warranty that Gallant will offer, which is 10 years with a service / tune-up guarantee for the original owner and a $40 flat repair fee. Yup, that means if you need a new tube (or perhaps 10) over the course of that decade, they'll replace it for you for no additional expenditure. The same applies to labour on other repairs and upgrades.

Gallant BicyclesAlthough it's more than likely that many (especially those who don't live in Toronto) will opt to buy Gallant bikes online, the storefront space is worth a visit. Located in Koreatown near Bloor and Manning, the warm and bright room is a great place to view the bikes and the various accessories on display (the most obvious of which are YNOT bags and pedal straps) are is likely to attract a wide variety of riders as well. The shop area in the back will also do maintenance (tune-ups, etc.) on non-Gallant bikes of the urban/city type.

Gallant BicyclesMammoliti and company are obviously committed to being a good bike store as well as manufacturer, which is in keeping with the local-focus that's informed the decision to design, paint and assemble their bikes right here in Toronto. The scary thing is that once you're in the store looking for something else, however, you're really going to want to buy a bike. Enter at your own risk!

Gallant BicyclesGallant Bicycles is open Monday to Friday 11am-7pm, Saturday 11am-6pm, and Sunday 12-6pm.

Discussion

48 Comments

lol / April 3, 2013 at 02:21 pm
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700+ dollars for a $200 steel bike? some people man... these things are POS
MrsPotato / April 3, 2013 at 02:29 pm
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i wish i had a money tree.
this is completely out of my price range for a commuter bike that will probably get stolen within 5 months.

Ben / April 3, 2013 at 02:38 pm
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1. This idea is stolen from Yehuda Moon and the Kickstand Cyclery.
2. It's not a good idea.
3. These bikes drastically are overpriced.
4. Two frames is a really poor amount of choice.
5. People shopping for bikes would be better served at a proper bicycle shop or buying something used, rather than shopping at the Menchie's of bike shops.
6. Until someone comes along and invents the Yogurty's of bike shops, stay away from this sort of thing.
Opportunity knocks replying to a comment from lol / April 3, 2013 at 02:43 pm
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Hey I heard the SpitefullyShitOnEverything Store just opened and they're hiring. You should apply.
Billybigballs / April 3, 2013 at 02:57 pm
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Some pretty neat rides / I wouldn't mind.taking one over a pretty sweet jump!

Oh & to the haters - don't shop there if it ain't for you !
realc / April 3, 2013 at 02:57 pm
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Ben: i'm upvoting your yogurt references, ha. Bloor/annex is a werid place.

I second that these bikes seem like relabeled steel frames at twice the price.
Pennyfarthing / April 3, 2013 at 03:01 pm
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Il tell y'all one thing..& y'all better listen up! Quit ye belly achin & all y'all bitching & throw down some home grown love for dem dats does, cuz it's its dem that be doin that be makin all y'all's city look pretty - ma fockers be all up in Canadian tire for your spokes n still wondering why the city ain't gots no soul!
bikesarefun72 / April 3, 2013 at 03:15 pm
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I preordered a bike at the Toronto Bike Show. The bikes come in multiple sizes and gearing options. The frames are 4130 cromoly and not high-tensile steel like the cheap bikes that have been mentioned in the post. They have their own painting facility and assembly plant and therefore do all their own work and created a bunch of jobs for the Toronto community. I love bikes and have a custom Marinoni and I am so excited to get my city ride Gallant Bicycle. This is good for Toronto cycling and getting more people on bikes is always good.
Ian replying to a comment from bikesarefun72 / April 3, 2013 at 03:42 pm
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Hey at least it something not made/assembled in China for once.
Ian replying to a comment from bikesarefun72 / April 3, 2013 at 03:43 pm
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* it's
Ryu / April 3, 2013 at 03:57 pm
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I wish there was a Tokyo Bike in Toronto....

www.tokyobike.com
4130cromoly replying to a comment from bikesarefun72 / April 3, 2013 at 04:05 pm
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As you say, 4130 cromoly frames don't necessarily come cheap, and if everything is made around town, their prices are competitive. Nice addition to the neighbourhood, for sure.
E. Toby Coke replying to a comment from Ian / April 3, 2013 at 04:15 pm
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Are the frames and components not made in china?

BlogTOComments / April 3, 2013 at 04:29 pm
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BlogTo comments, where trolls come to troll. Way to go Gallant Bicycles! I am for sure stopping by.
tarbinder / April 3, 2013 at 04:46 pm
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Saw these guys at the bike show. Decent looking bikes...although I think everything is made overseas (China or Taiwan) and they just paint them here.
TerryM / April 3, 2013 at 05:11 pm
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$699 for a base model are you kidding me, I got a bit excited when I saw this and then checked out their website...to get a 3 speed you have to add 90 to 125 dollars??? 60 dollars per rim to get it painted?? This is a joke...they even charge extra to make it flip flop...wow, am I reading this right, +$15 for Oury grips???

Yes, they use CRMO but it is overbuilt, look at how bad the welds are.

Do yourself a favour, go to your local bike shop and buy a Fuji single speed or a KHS. Will not cost you as much.

Or, go online and buy a fixie bike from the US retailers, you can get something better for a lot cheaper.

tommy / April 3, 2013 at 05:44 pm
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Stuff like this is why I ride a 10 year old CCM and learned to do my own maintenance. Yesh.
Um replying to a comment from Pennyfarthing / April 3, 2013 at 06:27 pm
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I'm sorry, but I couldn't decipher that gibberish. Might want to learn how to write in English..
Noah / April 3, 2013 at 07:28 pm
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Come on folks, support a Toronto company! Met them at the bike show. Nice fellas. It would be good if they had a 'beater' option under $400 but these are really great bikes. I hope they do well.
jameson / April 3, 2013 at 08:45 pm
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First off, 700 dollars is not expensive. Do you buy a bus pass? A bike gets you exercise, it gets you fresh air, it gets you mobility and its relaxing and fun. It saves you money.

Please, don't compare a brand new bicycle with warranty to a cheap beater. If you want to actually enjoy riding a bike you need to spend a bit of money to get something worth it. If you think this bike is expensive I think you should go to the store, give them a look and quick ride and then decide if you think its still expensive.
jameson / April 3, 2013 at 08:46 pm
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although I would say the fact you can't order them with a rear rack and basket is a bit disappointing. maybe thats coming later?
E Toby Coke / April 3, 2013 at 08:48 pm
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Bravo for offering colour choices.

Would love to see a poverty special.
Mayari replying to a comment from Ian / April 3, 2013 at 08:58 pm
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Actually, I think they are made in China. According to the dealer, all of the parts and manufacturing is done in China; only the paint job happens in-house.
lol / April 3, 2013 at 09:47 pm
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LOL! pretty sure those brooks seats are worth more than these bikes... to show how insane these bikes are priced here are some examples of what new bikes are really worth...

299 http://www.bikesdirect.com/products/windsor/wellington1_IX.htm

579
http://www.bikesdirect.com/products/gt/gtr_series4_xii.htm

299
http://www.bikesdirect.com/products/windsor/thehour_plus.htm

i could go on... hell even those POS Linus from Bike w/e are cheaper than these
jameson / April 3, 2013 at 10:27 pm
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Great links. I like how they don't come with assembly, warranty, service, or any actual possibility for customer service

I also quite like this:

"Assembly tips:
PLEASE TIGHTEN YOUR CHAINRING BOLTS, LOCKRINGS, CRANKS, PEDALS ETC BEFORE AND AFTER EVERY RIDE
Stripped threads, cranks, pedals etc are due to those parts not being tightened properly by the rider. Not covered by warranty"

I guess its just common sense to tighten my pedals before and after the ride though?
GurdipSingh replying to a comment from jameson / April 3, 2013 at 11:02 pm
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Hey Jameson,

Biking is fun, and I do love the wind in my turban but I am not paying 700 dollars for cheep components even if they spray paint the in Toronto.





Riderideride / April 4, 2013 at 12:08 am
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Formula hubs, Alex deep V double wall aluminum Rims, Wellgo pedals, Velo saddles etc. are stock parts on a Gallant. How is that cheap parts compared to other city bikes in the same price range. You hatters are all jockers. Gallant keep it up and keep making more jobs for our city. Love the shop, looks great. Going to stop by again this weekend and place my order.
ugh / April 4, 2013 at 12:36 am
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The price range for cars is much greater than bicycles. Of course, in a North American city, bikes are only allowed to be as cheap as possible? Right.
lol replying to a comment from ugh / April 4, 2013 at 01:48 am
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Gallant is charging Mercedes benz prices for dodge chargers with some cool rims
asa replying to a comment from Um / April 4, 2013 at 07:42 am
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troll somewhere else
Um replying to a comment from asa / April 4, 2013 at 10:28 am
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Blow me
Ben replying to a comment from Opportunity knocks / April 4, 2013 at 11:16 am
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Zing!
HaHa replying to a comment from Riderideride / April 4, 2013 at 12:24 pm
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"You hatters are all jockers"

This is the best thing I've ever read on BlaaarrghTO! Thanks for making my day.
Gareth replying to a comment from Ben / April 4, 2013 at 02:47 pm
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What is it like being allergic to fun?
jude / April 5, 2013 at 01:50 pm
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it's probably worth mentioning that if you order off their site right now you can save $100.
FC replying to a comment from jude / April 6, 2013 at 11:02 pm
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It's probably worth mentioning that I expect their business model to fail.
Larry / April 7, 2013 at 03:34 pm
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Hating on a new small business is definitely one of the lowest forms of online commentary. Hating on bikes is just bad for your health and happiness. Of course I'm out riding my bikes most days instead of displaying how dead I am inside. Just stating the facts. Congratulations to gallant and best wishes for success.
Penny 'the OG muffer focker' farthing / April 10, 2013 at 12:10 pm
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Easy now punchy, don't get those undies all wedged up son! Maybe we can meet up and alleviate some of that tention that's causing you to be so hot & bothered :-)
Carrie Anne / April 10, 2013 at 01:25 pm
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Those bikes certainly look great, rather classical even and I don't think the price tag is outrageous for quality, also, it being important to support new business. Good on them!

I don't think 'Pennyfarthing' was attempting to pull wool over any ideas with his/her silly Ebonics, I found quite amusing! Edmund however may read into something that these old eyes didn't, or then again, maybe he is just a miserable cunt!
Edmund / April 11, 2013 at 12:09 pm
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Lol - For your information Pennyfarthing, I don't wear 'undies' - I like the sensation of Lycra chapping my already prickly arse as Im bicycling around Toronto being generally irritating, and as Carrie pointed out, I am actually a complete & utter cunt and oh you an apology for jumping down your throat for no reasson!
daniel T.O. / May 27, 2013 at 08:28 pm
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Holy crap!! $699 for a basic hipster bicycle!!?? Are you kidding me?!! You can probably go to a garage sale and pick up an older bike that is similar to either of their 2 frame styles for no more than $75 and go to Walmart or a real bike store to soup it up yourself. I can understand paying upwards of $700 for a more capable piece of hardware from a larger more reputable manufacturer with better parts, but not for these hipster movers.

If you are not doing any serious trail riding, tricks, or anything involving stunts with your bike, a bike from Canadian Tire, Walmart, or any sporting goods store will be just fine and you will save money by dong so. There is no reason to spend that kind of coin on a basic commuter bike.

Their frames are made in China just like alot of the frames out there. They just decorate them for you. Don't let their 10 year warranty sway you from buying one because they will probably not be in business that long.

It looks like one of their owners is getting out of the Crumpler bag business and moving on from selling overpriced bags to selling these overpriced bikes.
MissFrizz / May 28, 2013 at 07:52 pm
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I was so excited when this place opened because they can build me the exact bicycle that I want, and the price makes total sense to me. I would never be happy with a bike from Canadian Tire, and your comments, Daniel, basically just show that it's not your thing. Therefore you don't understand. My bicycle is my form of transportation most of the year and having a bicycle that is gorgeous and has all high quality parts and looks and feels exactly they way I want it to, will pay for itself 10-fold plus. It costs less than 1 year of metropasses. A bike from WALMART is the most ridiculous suggestion. Not to mention, do you even know all the horrible crap that Walmart has been a part of? WHY AM I SPENDING ALL THIS TIME typing in response to your asinine comment anyway.
Kat / July 9, 2013 at 04:42 pm
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Wait, one of the owners is named Mammoliti? Any relation to the municipal politician who sings walking around town is from the 19th century and who hates bicycles? if they are related that would make an interesting news article. Dual interviews or something.
ass / July 16, 2013 at 01:59 pm
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Thanks for finally talking about >Gallant Bicycles
Brett / July 30, 2013 at 11:39 pm
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Just a couple of comments to all those naysayers whose day is filled with negativity... 1st off where do you suppose the majority of bicycle frames (road, mtb, etc.) are made? And I'm talking mostly road bikes whose prices are stratospheric compared to Gallant. I'll bet you there's a few bikes in every major professional peleton (TdF) whose frames where made overseas, China being one of them. And whose to say "Made in China" is a bad thing. 2ndly, a Brooke's saddle would be a lovely addition to a Gallant bike. Your 'ass' would appreciate the extra buck$. A Gates Carbon Belt drive?? Why not? No more chains to lube for sure. And the list goes on. I won't even dignify CTC, Walmart, etc.
But for the simplicity of doing what the average person should do, your basic Gallant Bicycle would more than suffice. And their warrantee not only covers the purchaser, it also speaks volumes on Gallant's standard of 'quality'. So quit yer bitchin and just 'ride'...
Brett / August 9, 2013 at 01:58 pm
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Here's something for all you so called bike experts who think these "wheels" are expensive. Check out this website: http://detroitbicyclecompany.com/ These are commuter fixies. There's no prices (1st clue), but check out what complete bikes are built up with... Ghisallo wood rims.... Campy.... Brookes.... PRICELESS!
quick ways to make money / October 16, 2013 at 12:57 am
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What’s up, just wanted to tell you, I enjoyed this blog
post. It was inspiring. Keep on posting!
Andrew / July 10, 2014 at 06:32 pm
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These guys are on top of their game. Great shop, with super helpful, knowledgeable staff. I had been searching around the city for someone to repaint my bike, and I'd be surprised if anyone does it better in Toronto. They stripped the old paint, treated it, painted it and put on a powder coat. Looks great.Highly recommend them.

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