honest eds auction

Honest Ed's to auction off thousands of old signs

For some, the quirky red signage of Honest Ed's is more or less the store's only appeal (besides killer deals on stuff that may or may not last more than six months) and this Monday you'll have a chance to grab some for yourself, as the closure of the iconic department store looms. Imagine the increased cool factor unmistakable hand written fonts, inappropriate square quotes, and bad puns could bring to your home -- and your love life, if your type happens to be "nostalgic Torontonian."

Hand painted show card signs will be auctioned for "50 cents and up" (the bargains never end!) and there will be thousands to chose from. All proceeds will go to charity. From the press release:

"Honest Ed's has been using the method of show card writing since Honest Ed Mirvish founded the store in 1948. Show card writing is now considered a lost art. Each item sold will be stamped with a stamp of authenticity and signed by Ed's celebrity show card signwriters, or long time managers who will be in attendance."

To phrase it like Ed would have, the sale stands to offer "Toronto history" so accessible you'll think you're one of its most notorious criminals. What, not good? Sorry.

The sign sale takes place Monday, March 10th from 11am - 6pm at Honest Ed's (581 Bloor St. W).


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