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Baked Goods

The Wedding Cake Shoppe

Posted by Dar Mustafa / Posted on June 19, 2009

The Wedding Cake ShoppeOn our way to the Wedding Cake Shoppe, Melissa muses, "imagine one of us was going to pick out our wedding cake right now?"

The thought is more jarring to me than it probably should be. I thought we were just going to get some cupcakes. But it does serve the purpose reminding me that our destination is actually wedding cakes first, cupcakes second, which would be evident to most people (though I have a very selective consciousness) in the moniker.

The Wedding Cake ShoppeAnd what cakes they are! Many examples of these works of art dot the store, light up the window display and peek out from behind rows of the fresh-baked personal-size versions I am so fixated upon. Some impossibly ornate, some with modern patterns and colours that I have always wanted in my food, but nature wasn't kind enough to give me.

But it (nature) did allow this bright and lovely place to practically land on my doorstep a few months back, sneaking its way into my not infrequent moments of "weakness"- or, as I prefer "(in desperate need of) sweetness". The second I saw the signage go up, I knew that this was exactly what my neighbourhood and I needed.

Wedding Cake Shoppe
Wedding Cake ShoppeThe array of buttercreams is breathtaking; colourful and comprehensive, it's hard to narrow down a choice- even when taking home a half-dozen. I have done this more than once, and yes, I do share them with others; people like my roommate who literally exclaimed, "they're so light!" with his first bite. Mm-hmm.

Wedding Cake ShoppeThe cake is miraculously moist, living up to the expectation that the purveyors truly know what they are doing and can work a brand of magic that is impossible in your mortal kitchen. This happens less often than you may think.

So this is why my coconut cupcake enjoyed on this Friday afternoon is the third- yes, third- that I have had this week. I lament my lack of imagination to Melissa, "I keep coming back to the coconut," as though it were out of my control. Melissa says, "if it ain't broke..."

Wedding Cake ShoppeMs. Coelho, owner and cake artist extraordinaire, overhears and now knows that her establishment and I go way back. She seems pleased, and I seem sheepish, which seems right. The coconut proceeds to work its chewy voodoo on me, while Melissa (predictably) goes for the Chocolate Toffee, like a pro.

Wedding Cake ShoppeMelissa digs in, "wow, it's so light." Indeed they are; light like happiness.

Wedding Cake ShoppeAlmost as if answering my subconscious toffee jealousy, we are suddenly presented with a sample of cookies and chocolates provided by Christina of Les Fetes Sweets, sold here as well.

Tiny toffee cookies melt in my mouth so divinely, that know I have to try the chocolate-chip specimen, the base of which is so perfect to me (chewy, nutty and oat-y), that I accidentally consume some of the chocolate and don't even mind (I have a life-long, uncorrectable aversion to chocolate, for which I am very sorry). Our Americanos from I Deal Coffee give our table of sweet things the balance it needs.

Wedding Cake ShoppeSomehow, my dietary concerns are serendipitously taken care of, as the chocolate treat I am given is of the white variety. This is good news.

Wedding Cake ShoppeBy this time, I am convinced that a wedding is just an awesomely huge party with an awesomely huge cake. A cake more beautiful than any of my possessions and guarded by action figures. I could get into this.

Wedding Cake Shoppe
Wedding Cake Shoppe



Jennifer north / May 13, 2009 at 01:51 pm
I love this place! Best cupcakes ever.
Daniela / May 30, 2009 at 02:56 pm
Mmm...I'm getting hungry just thinking about this. The Wedding Cake Shoppe is right by my house and every time I walk by it I have to stop and stare, it's a beautiful store and the cakes look incredible!
Marnie / June 19, 2009 at 06:10 pm
Loveliest cupcakes in the city - and believe me, I've tried them all. The cake is dense and moist, the icing is fluffy and creamy. Mmmmm...!
Penny / June 23, 2009 at 09:48 am
great article and pictures! I really need to go here now!!
Matt@BlogTO / June 23, 2009 at 10:01 am
I've passed by this place so many times, and just salivate as I walk by. I may just have to make my way in one of these days.
Christina / June 23, 2009 at 10:29 am
The angry couple topper is hilarious. For a divorce party right? Jon & Kate should get one each. Ooo...too soon... :\
Christina / June 23, 2009 at 10:33 am
I'm looking at teh website and I'm confused. Where exactly is this shop? BlogTO is saying it's on College, but the website is saying the studio is at Eglinton West and the Allen AND/OR Queen West.
Unless there are more than one location??
Tim / June 23, 2009 at 12:07 pm
They just moved to College. I guess they haven't updated their web site yet
Johnny Awesome / June 23, 2009 at 01:03 pm
We ordered our cake for our Wedding in September from here last month!
We got to taste test the different flavored cupcakes to decide on which filling we want. Cookies n' Cream it is!!
Couldnt agree more, they are so moist it was amazing.
Finally a reason to look forward to my wedding. hahaha.
Andrea / June 23, 2009 at 01:15 pm
I've never had of their cupcakes but I've been in twice (now realizing that it was pretty much criminal for me NOT to order something). I recently discovered this place after a trip to Pantry, one block over and across the street (College and Dovercourt).

I appreciated the cultural diversity in wedding cake toppers, as indicated in one of the photos above. In addition to traditional caucasian bride and groom, toppers included pregnant caucasian bride and groom, bride and groom with baby, groom and groom and non-white couple and more that were diverse and whimsical. The wedding cake toppers more accurately reflect the diversity of Toronto.

Next time I will try the cupcakes!
apetimberlake replying to a comment from Johnny Awesome / June 23, 2009 at 02:37 pm
Be prepaired for an amazing cake.

We had our wedding at the Drake last summer and ordered form the wedding cake shoppe.

We ordered Strawberry Butter Cream and Vanilla cake.

EVERYONE including the Drake staff that were lucky enough to try a slice loved it!
Johnny Awesome replying to a comment from apetimberlake / June 23, 2009 at 03:07 pm
Ya, we are really looking forward to the cake.
Would it be wrong to start the dinner with the cake, then move onto the main course?!!
Anne Welles / June 23, 2009 at 06:25 pm
Cute girls + yummy cupcakes + good music = Good Times!
Jennifer North / June 24, 2009 at 12:12 am
mmm a feast for the eyes and the palate!
Jennifer North / June 24, 2009 at 12:13 am
mmm a feast for the eyes and the palate!
Ashley / June 24, 2009 at 12:23 am
mmm the cupcakes their are delish and too die for!
Martha K / June 24, 2009 at 09:15 am
Best cookies in the city.
Crankypants / June 24, 2009 at 02:54 pm
Yes, the cupcakes are light, moist and, to be honest, happily NOT what I've been used to over the years. The cookies I've had are great, too! Extensive variety, great coffee, clean, cool and lovely shoppe – certainly far better than stopping in for donuts or crowding into a pushy café.

As well, the cake designs are incredible, and I've seen everyone on the (extremely) lovely staff at the shoppe working with couples-to-be: Everything is honest, up front and appropriate to the occasion. Planning a wedding can be a major headache, but from what I've seen of the staff and they way they work with the clients, they keep the fun of it all at the fore, with professionalism.

No, I'm not a shill for the shoppe. I just live in the neighbourhood and stop in a lot. And I'm glad they're here.
Julia / December 14, 2009 at 07:24 pm

Best cupcakes in the city! There icing isn't too sweet and just melts in your mouth. I ordered some custom cupcakes for my brothers birthday from the Wedding Cake Shoppe and the cupcakes were so cute we didn't want to eat them. Finally when we did eat them, we couldn't get enough... so yummy!
Susan / January 22, 2010 at 06:09 pm
I LOVE your cakes!!
I just took a course in cake making and was wondering if I could work for you, even on a part-time basis!
Lori Costello / January 27, 2010 at 06:08 pm
We have an appointment at the Wedding Cake Shoppe tomorrow to hopefully decide on and order our wedding cake. Reading all these comments is making me really excited. I can't wait!
Lori Costello / January 29, 2010 at 01:14 am
Ok.... so we had our wedding consultation today and it was well worth it. Ordered our wedding cake (cupcakes)today. AMAZING! Thanks for all your help today Aleksandra
Katie / February 1, 2010 at 07:36 pm
Hey for those who ordered wedding cakes, I was just wondering how big? How elaborate? And how much?
lisa / February 20, 2010 at 12:21 pm
Cake taste was OK, sponge cake was very dry and the fondant was so thick. For a custom cake shop, the detail did not look the other competitors. Never again!!!
lauren / February 22, 2010 at 09:23 am
I just had my sons birthday cake made by The Wedding Cake Shoppe.. It was amazing!!. I don't think they even make sponge cake nevermind a dry sponge cake that had good taste?? .. they have a very yummy moist vanilla bean cake we ordered and it was not dry at all. I also told the girls that I am not the biggest fan of fondant they told me that they always put it on as THIN as possible and honestly they did. I actually liked it! Customer service was great, cake was perfect and as I mentioned so yummy.. will be ordering again.
Erin / January 4, 2011 at 08:11 pm
Cindy made our wedding cake in 2006 and the whole experience with her was awesome. I forget the buttercream flavours, but I think they were vanilla bean and white chocolate (on chocolate cakes). We froze the leftovers and at our last anniversary (4th) we finished the final piece :( It still tasted like heaven!!!
I'm happy to see that from her tiny beginnings Cindy now has a storefront. Thankfully for my waistline I don't live near, or I'd be eating a cupcake everyday - but I do pop in for one when we venture her way.
Elena / January 9, 2011 at 11:50 am
This is the best place in the city for cupcakes! The cake is moist and they use real buttercream, its smooth and not too sugary.
Ashley / April 4, 2011 at 09:54 am
These girls are incredible. When I wanted cupcakes for my wedding they were able to do custom creations (tiramisu!) cupcakes that were outrageously delicious!

College/Ossington replying to a comment from Daira / April 7, 2011 at 11:03 am

That's the craziest thing I have ever heard! I'm at the Shoppe every weekend for my weekly dose of cupcakes, I have tried all of their flavors and they have never had a maple bacon. I know they make special flavors on the weekends but this is new to me. Their cakes are always fresh and I don't believe you.
Lucy and Jeff / April 11, 2011 at 03:15 pm
I went to about 4 different highly recommended places in search of the perfect cupcakes, they were all the same. Dry stale cake, gritty and lardy icing. Then my friend told me about Wedding Cake shop. I emailed Cindy and got a response in just 30 minutes. I got a quote and booked a consultation to discuss my big day. When we sat down with her she gave us tons of options and we knew this was our cake place. The best part of the experience was of course the taste! Rich and moist cake, clearly made from scratch. I would recommend this bakery to anyone looking for a special cake or just a simple treat. The store is so cute and her staff is very friendly and helpful, Im not at all surprised that they were voted the #1 cupcake in Toronto.

Thanks Cindy! Can't wait to share your beautiful and delicious cupcakes with all our family and friends on our big day.

Lucy and Jeff
Ann / April 11, 2011 at 04:34 pm
These cupcakes are amazing!
I was there last week, although I didn't have a lot to choose from as it was close to closing hour when I got there but me and my friends were all very pleased with the purchase.
Chocolate Truffle and Dulce de Leche are by far my personal favourites!
The girl there was extremely nice and friendly, I would defintely go back and recommend the shoppe to all my friends and family!
If you haven't try this place yet, you're totally missing out!
Elad / August 18, 2011 at 10:32 am
The process choosing our wedding cake was not easy and we visited many bakeries to choose the right one. The excellent customer service we got at the Wedding Cake Shoppe from Aleksandra was more than expected. Together with the wide selection of flavours and designs we decided that the Wedding Cake Shoppe is the perfect place to get our wedding cake from.
On the day of our wedding, our wedding cake arrived safely and professionally to the wedding venue and looked fantastic! Our guests loved the flavours and the design! The cake was DELICIOUS, beautiful and elegant - exactly what we wanted. The presentation was perfect and we could not have asked for anything better!
The Wedding Cake Shoppe made our vision come true and we thank them for that!

Elad Dvash and Andrew Banks' wedding
tania / September 20, 2011 at 08:46 am
I drive by the Wedding Cake Shoppe almost every day and every day, I contemplate dropping in. Last week, I did. I bought the red velvet, the pumpkin spice, the coconut and the lemon rasberry....I have to admit that I was a bit disappointed! The red velvet was to die for and I will definitely go back for it, but the other 3 were just plain vanilla cupcakes (although very moist) with slightly flavoured buttercream. Also, the packaging was quite cupcake inserts to protect the cupcakes (shops like the cupcake shoppe, sweetthings, eat my words...have amazing packaging)...I must admit that I was disappointed...Sorry!
Candace / November 22, 2011 at 06:39 pm
Stick to wedding cakes because the cupcakes I had were not good. The icing was very dry and gritty.
susie / November 24, 2011 at 06:22 pm
These are some of the best cupcakes in the city. Period. I have been getting cupcakes here since they opened. Haven't got a dry one yet. They are always moist and fresh. I usually buy 6 to share with my roomies. They come in a clear pack and I have never had any issues with packaging. I love cupcakes and have done my share of tasting around town, I have had very bad cupcakes, dry, gritty, and even some that are inedible. If you haven't tried these yet, you should. They are yummy.
Emily / November 28, 2011 at 03:32 pm
LOVE the cupcakes. ♥
Cakemonster replying to a comment from Candace / December 7, 2011 at 04:02 pm
This is definitely the most ridiculous post. I've been to just about every cupcake shop in this city and along with bobbette and belle, the wedding cake shoppe has the LEAST dry and gritty icing. CANDACE has obviously never actually tried these cupcakes before which makes me wonder what her deal is...

Anyway keep it up girls! Some of the best cupcakes in town!
Linda / December 9, 2011 at 05:58 pm
I prefer Praire Girl cupcakes they are fresh and moist unlike the one I had here.
Victoria / December 12, 2011 at 01:41 am
I was in the Shoppe for the first time yesterday and I absolutely loved it! I had a raspberry rapture and it was soooo delicious! These girls are very talented and the minute I walked into the Shopppe I felt so welcome and the service was fantastic! I will be back for more cupcakes very very soon! P.S. the cake displays are absolutely gorgeous!
kel / December 13, 2011 at 09:33 pm
The Wedding Cake Shoppe never disappoints. So beautiful, so tasty and so professional. I have used them twice. Once for my wedding and once for a birthday and I will continue to do so. I have even bought cupcakes from here and they were to die for!
Karin / January 8, 2012 at 01:17 pm
I bought a cake from here and the frosting was very greasy.
Cindy replying to a comment from Karin / January 9, 2012 at 01:29 pm
The icing we use in our cakes and cupcakes is called Swiss Meringue Buttercream. It contains only butter, no shortenings/lards or other fillers. The term greasy is usually associated with oil or shortening. Im sorry you found our buttercream "greasy" I understand that it is different than most shortening and icing sugar frosting out there. Please call the shop to discuss the all natural cake you purchased, I will see what I can do to make you a happy camper.
jessica / January 16, 2012 at 06:34 pm
The best part about the Wedding Cake shoppe's cupcakes is the icing! Its not greasy at all and i find it hard to believe anyone would think of it as "greasy".
Aeris / January 21, 2012 at 12:11 pm
Would anybody know how many days should I place my order online before it gets delivered? I cant find that info in their website. Thanks.
Rina / February 27, 2012 at 04:40 pm
Cupcakes I had were too sweet and the cake too heavy. Using the same batter as in your cakes?
Jane / February 29, 2012 at 02:44 pm
Need a 3 TIER wedding cake (black fruit cake) any idea how much it costs for a 6" & 9" & 12" covered with marzipan and fondant ?? decorated with red roses on top. Need pricing??
Martin / March 11, 2012 at 06:04 am
Cake toppers look so cute, great th have unique things at a wedding. From Engagement Rings
Haley / March 11, 2012 at 01:02 pm
Just had the worst customer service experience regarding my order. Ordered vanilla cake got chocolate with vanilla and they made me feel it was my fault. Try explaining that to my 10 year old who hates chocolate.
Cindy replying to a comment from Haley / March 12, 2012 at 09:37 am
Hi Haley,

Its Cindy from the cake shop,

We didn't have any orders this weekend that fit that description or any orders placed by a haley since October 2011.
Can you call me to figure out what happened. I have been here for the past three days (open to close) for something to pass the point of being a mistake to you having a bad customer experience means you actually had to bring up the issue to someone here.. which did not happen. I take customer service very seriously and deal with things head on. If you ordered vanilla and got chocolate then you were not in the wrong, Just want to make sure you are writing this post about the right place. We have a post on blog about having gross maple bacon cupcakes when we have never even made a maple bacon cupcake... I don't need any bad posts about things that never even happened. Thats just frustrating. We work our butts off here to make people happy following through to the ever important customer service aspect.

Looking forward to hearing from you in person Haley.

Amber replying to a comment from Amar / May 13, 2012 at 07:35 pm
I had totally forgotten this comment until Cindy from the Wedding Cake Shoppe emailed me. To be clear, she did not get my first email and responded when she got one that actually went through. I guess there was confusion and I had said I was giving up on hearing from them and she must have thought I was either crazy or impatient.
As for service, she and her sister are nice to deal with. The counter staff and email confusion (good old cyber space), were my only service issues.
Stephanie / May 22, 2012 at 12:39 pm
They have every right to be defensive if they believe that there's false information being posted about their shop. Being a shop owner myself, It's very frustrating to have people trying to ruin your reputation by posting fake reviews on blog. With that being said, keep up the great work, ladies!
Colleen Stiller / May 25, 2012 at 08:44 pm
I love this place! They're cupcakes are always delicious, they never disappoint. My kids adore the red velvet, as do I. The atmosphere is peaceful and comfortable with gorgeous cakes everywhere! Keep up the great work girls!!
juss / May 30, 2012 at 12:29 pm
This is my favorite place in the city! I love the cupcakes and their cake designs are the best! Sometimes i go in there just to visit because no matter how busy the owners are they always make time for hospitality- somehow they also make the best americano! I recommend everybody pass by for a cupcake and a smile. I love them!!!!!
Brian / August 4, 2012 at 08:41 pm
Such yummy goodness! My faves are the red velvet and the salted caramel! They actually use buttercream and not that sugary gritty icing. It just melts in your mouth! My only complaint is that this shop is too far away from my hood.
Nita / August 23, 2012 at 12:10 am
I didn't like the cupcakes I bought. They were very dry, I came all the way from Mississauga for dry cupcakes :(
lucy / August 24, 2012 at 11:15 am
These cupcakes and coffee actually are amazing!. Love that they are not neon coloured like most shops.
Flo / August 29, 2012 at 07:18 pm
Not a good experience here. Cake I ordered tasted days old. Bought my daughter a cupcake to hold her over until we got home and she said "it tastes like plastic mommy". My husband who eats anything commented on how dry the cake was.
Dave / September 3, 2012 at 07:43 pm
I had (a few) of these cupcakes this weekend at a wedding. They were so good. I found them not too sweet, Looking forward to picking up some more next time I need cupcakes.
Kat / September 13, 2012 at 11:06 pm
Very disappointed with the quality of cupcakes I purchased yesterday (stale and no flavor). No one at my office meeting had anything positive to say about them. And here I thought Prairie Girl cupcake were bad!
Brian O / September 22, 2012 at 01:14 pm
Most definitely the best cupcakes I have EVER had! If anyone is looking for a comfort treat them get the yummy Red Velvet here...and for a cake shoppe...they make an amazing americano that can easily compliment their cupcakes. Certainly a "come back for more" place.
Bernard replying to a comment from Belinda / October 6, 2012 at 04:36 pm
Sounds like you work for Cake Opera?
Annie / October 12, 2012 at 06:37 pm
Not sure why we have the same person commenting as different people about how dry these cupcakes are. I usually don't comment but these cupcakes are absolutely to die for! I have never tasted anything better and I am not even that big of a fan for sweets. Go try them and see for yourself!
Get there early for best selection or before they're sold out for the day. That's all I've got to say.
Lauren / November 22, 2012 at 10:33 pm
Mmmmmm best cupcakes in the city hands down!
HonestCritic / December 19, 2012 at 01:27 pm
These are the worst cupcakes I've ever had.

I tried one vanilla and one Peanut Butter. They tasted EXACTLY the same. The frosting on top is far too light (has the consistency of whipped cream rather than icing) and the bread is not sweet enough.

When you're a gourmet specialty outfit in a city of this size and I leave wishing I'd gone and had a muffin from Tim Hortons, you know you're doing something wrong.

Not worth the calories.
maria / December 26, 2012 at 11:22 am
I love this place! The cupcakes are not too sweet, which is usually my problem with cupcakes in general. Highly recommend.
Troy / January 8, 2013 at 09:47 pm
I usually don't ever comment on these things but I just had to write something in regards to how delicious these cupcakes are and to mention something about 'HonestCritic's' comment. I'm a wee bit concerned that peanut butter and vanilla taste the same to you? Are you a smoker? Also, it's called cake... not bread. Anyway, damn good cupcakes. Alls I gotta say.
BeeBoo / May 17, 2013 at 10:26 am
OMG this place is off the hook.
Cupcakes for days and days, I die in the icings.
Kamilla / June 9, 2013 at 08:47 pm
Cupcakes were very dense not light and fluffy. They certainly didn't taste freshly baked either. I also don't like seeing animals in food establishments either.
sammy / June 11, 2013 at 09:21 am
These are my favourite cupcakes. I love how un-sweet they are. Cake is also very good, fluffy and moist.
Tam / June 15, 2013 at 10:05 pm
Not a fan of this shop, there is a layer of dust on the displays and fruit flies. The girl there was on the phone screaming in Polish I think? Not very professional. The cookie I bought was rock hard.
Suzy / July 12, 2013 at 08:31 pm
Love this place. Friendly staff , creative (and yummy) cakes and cupcakes.
Erin B. replying to a comment from Tam / September 9, 2013 at 11:42 pm
Umm...don't know how to break this to you, but I'm pretty sure you were in another bakery? I went in there asking about cakes the very polite, non-Polish looking girl used the displays as examples, and I'm sure they wouldn't point them out if they were covered in dust. Also they don't even sell cookies, you must have picked up something left there by someone else. Great cupcakes though! I tell all my friends about this place and they all agree how awesome and yummy it is!
Meenakshi / October 17, 2013 at 03:41 am
where is this place.??
can i please get the exact address..
Luisa / December 18, 2013 at 10:06 pm
Bought cupcakes for my daughters birthday, when it comes to sugar kids usually aren't picky but my daughter didn't like the cupcakes at all. They were dry and the ising was not smooth as one would expect.

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