Toronto Maple Leafs Waffles

More waffle treatment for the Leafs, this time in clothing

Leafs, Buds, Laughs, the Blue and White, and...Waffles? Ever since the first fan pelted the Toronto Maple Leafs with waffles after an embarrassing loss to the Philadelphia Flyers on December 9, something about the symbol has just seemed to stick. Not only have there been repeat incidents of waffle throwing at games, but now there's even an "official" Waffle Nation clothing line.

Why waffles?

Well, please forgive the source, but a YouTube commenter actually puts it best. "The waffle is a symbolic gesture for Leafs GM Brian Burke. You see what the Leafs required was a complete rebuild, start from scratch approach. But because of Burke's Ego they get the Super-Quick Retool in which they trade away prospects andďťż draft picks for lazy, one-dimensional players.. Thus the Waffle = quick meal (retool). Instead of patiently making a full and well balanced meal for the hungry Toronto fans - Burke opted for the Eggo approach - quick and unsatisfying and unfulfilling!"

Toronto Maple Leafs Waffles

Likely hoping to capitalize on the holiday shopping rush, the clothing line depicted above seemed to appear almost overnight, and offers a pretty wide variety of items adorned with this alternate Leafs logo. But it'll be interesting to see what, if any, staying power this all has. One suspects that if the team improves, the waffles and any merchandise branded in their image will be quickly forgotten. But if, as is likely, the Leafs continue to stink, the symbol might very well stick around, and this thrown-together apparel line could actually do some business.


Join the conversation Load comments

Latest in Fashion & Style

This Toronto florist is selling weed bouquets for Valentine's Day

Toronto man letting public vote on every aspect of his new brand

Toronto dad inspired by his daughter to create swimwear brand for trans girls

Toronto retail worker shares tips on how to be a good customer doing curbside pickup

Edgy American eyewear brand permanently closing its only Toronto store

How these two friends from Toronto built a multi-million dollar swimwear brand

Rep your neighbourhood with Toronto-made custom hoodies popular with hip hop artists

Toronto candle maker says Scarborough candles don't actually smell like beef patties