People
Toronto Through the Eyes of Ashleigh Dempster and Amanda Blakley
Ashleigh Dempster and Amanda Blakley need little introduction. The sassy, smart and enviously stunning pair run The Society, a Toronto-based members-only club for the creative set (or, of course, those who really want to run in that circle). From the annual Boobyball and S.M.U.T Soiree to their Yogart series, the cultural curators have transformed the way people can experience and engage with the city.
Since they began The Society a few years ago, the club has grown from only a few members to hundreds. Their events have grown too, from intimate dinner parties to scotch tastings at Raptors' games, and exclusive polo or sailing lessons with experts in the field. The lovely ladies have even used their curating skills to expand the club to New York City. It all means we've only just begun to hear about the clever events they can concoct.
I caught up with the pair to discuss how they met, why they love Toronto and their favourite places to eat in and around the city.
How did you two meet?
We met in Bangkok through a mutual friend in the spring of 2001 and later that summer we traveled to Laos together. We shared some outlandish adventures during our travels and after returning home found a cute little apartment off College street and became roomies.
Why did you come up with the idea for The Society?
The simple answer is that we were socially bored and culturally stifled. The more long winded response is that we were searching for a bit more meaning in our night's out. Sick of going to the same bars and spending our small disposable incomes on bar tabs and shopping - we saw an opportunity to create unique cultural experiences that were equal parts affordable, approachable but still cool and relevant to our lifestyle.
What kind of events does The Society throw? What's been your favourite so far?
We call our events "Cultural Encounters" - everything has a cultural focus but with a unique twist making it relevant and approachable for a young, interesting and interested member base. They can range from offbeat literary salons in the park, to graffiti art tours on bicycles, or classical music in an underground warehouse. Favorites to date? Hmmm... hard to pick but The Great Debate with Mark Kingwell in Toronto and the foodie crawl (in SUV's) around Manhattan would be at the top of our list!
Neither of you grew up in the city, but moved here later on in life. What's the best part of moving from a small town to a big city?
Access. We're both small town girls at heart but the access you have in a large city can't be beat. Both of us are always on the hunt for new and exciting experiences. A big city provides a level of exploration for the culturally curious that a smaller town just doesn't offer. We love checking out new gallery exhibits as well as performances at the TSO, National Ballet, COC. We also eat out far too much!!
Being the party-planning ladies you are, what are some of your favourite hangout spots in the city?
Outside of work events, we crave low key and cozy places. Anything that's fun, chill and makes you feel like you are at your friends home! We love Le Petit Castor for their poutine, roasted chicken at Rosedale Diner and Amber for late nights!
Describe how you would spend an ideal weekend in the city?
Sleeping as late as possible then heading out for a long lazy brunch followed by a fun activity in the afternoon, i.e. tennis, picnic in the park, shopping, a matinee, etc. We rarely go out on the weekends so the evenings are usually spent over a dinner party with close friends.
What are your favourite places to eat?
For brunch, Harbord Room, Saving Grace, School and Mildred's Temple Kitchen.
For lunch, Terroni at Yonge & St. Clair, Patachou, Le Paradis as it's right next door to our office or Caffe Doria.
For dinner, Julie's Cuban, Senior's Steakhouse, Le Select, Table 17, Delux, OddFellows, TOMI-KRO and Capocaccia.
When you think of Toronto, what three words come to mind?
Emerging. Creative. Unassuming.
How do you get around the city?
In the summer we drive Vespas from Motoretta. Come fall, we put the Vespa's to bed for the cold weather and ride our matching black Dutch Batavus bikes from Curbside Cycle.
What makes Toronto a good place to party?
The people. The more we travel the more we realize how incredibly friendly and warm this city is. We're a refreshing, non-jaded bunch who work hard and play hard. Lately, we've noticed that the parties are loosening up a bit too which is fun. Yes, you can be in a pretty cocktail dress at a fancy party but that doesn't mean you can't cut some major rug on the dance floor!!


Discussion
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"In order to Join The Society, you must be referred by a current member. "
No wait - somewhere else it says you must be referred by TWO members.
Uhhhhh no thanks.
We call our events "Cultural Encounters"...please
BECAUSE I'VE NEVER HEARD OF THEM BEFORE.
I do say it's smart of them. Tapping into a market of women who wish they lived like the women of New York and like to spend their money on useless things to give them a sense of status. So bravo for them.
Funny how the two ladies say it was a way to maximize their "small disposable incomes" when they're passing off the group as a place for people with a lot more than just a small income. And anyone with the small disposable income could not even join if they tried because they shouldn't be swimming in that social "class"
Kudos for making a business on the validation and belonging "fit-in" that society longs for, but we are neither Paris or New York and behind the cover of charity work your society indulges in the money hungry status obsessed population that excludes the rest of us to further credit you for assuming the role of rich snobs.(charity work for tax write-off purposes and making you feel like you care about the rest of the world and makes you more "sensible" i.e Austen..."oh look how much I care and am gracious") - go live in a poverty driven country and offer your hands to build schools, now thats more admirable and noble
blogTO, please cover the people who are actually doing something useful or at least relevant in this city, not just the tweens riding around on their matching vespas and touring Manhattan (in SUVs, of course!). Gross.
Interesting that they met in Thailand and Laos. I've been to both places pretty extensively, and have a lot of affection for the people in those countries for their patience, unpretentiousness, modesty, good humour. The Society and those countries seem like two different ideas, like mousetrap on a clock radio, or a teacup in a boozecan, or a cat on a hockey rink.
These ladies can't be as unbearable ("enviously stunning"? what is that?) as they're presented in this weird profile. I see two smart marketers who run a tour business, or a dating service.
Mouse-over the mirror over the hearth and you get to 'Abort the site'.
Oh wait. No. It's about the site. Damn.
As a member of Toronto's society, I take issue with the appropriation of the word for private purposes. Add a layer of ownership to the private party, please. 'The ______Society - Toronto'. Not a blanketed 'The Society - Toronto'
Love,
One of the millions that compromise Toronto's society.
I meant comprise.
Hello, City Hall?
There are other questions that could have been posed to the "sassy, smart and enviously stunning pair" that would have made this more interesting reading for those of us who don't have the clams to join a club for rich folks.
Many questions and--Great Scott!-- you managed to miss them all!!!
But logistically, I don't understand the point of blogto providing publicity for closed-door groups that people can't join. Could you tell us about the groups we *can* join?
I'm surprised these ladies from "small" town have anything to like about Torontonians. Most small town folks i know despise T.O.
On a positive note, i'm glad they're trying to bring torontonians a little out-of-their-shells a bit.
PS-What is it with canadian girls who don't enjoy cooking? I've never seen a more "anti" cooking and pro "eating out" bunch in all places i've traveled around the world. No offence.. but just curious.
You'll just never meet us because we aren't "out there." ;-)
sure, it seems assuming and prescriptive - because it is. it's called the f'ing society. the fact of the matter is this is a brand catering to a distinct consumer target. and catering well, we'd venture to guess.
sure you may disagree on a fundamental level with the type of person this club is appealing to. these status-oriented, somewhat affected individuals looking for experiences they deem to be cool, because they're too busy/lazy/uninspired to create those experiences themselves. but so what? they're not you. this aint your life.
don't hate the playa hate the game, guys. don't fault two smart women who identified an opportunity and developed a business model that delivers. it's all around us. it's in every single brand, service or experience that doesn't appeal to directly to you. it's called capitalism.
for the record we can't help but notice the irony in all of this. a group of people passing judgement, assumption and malice onto another group. are you better than the people in the society because you don't prescribe to the bullshit? doesn't that make you elitist in yourself?
life will become a rather tiring thing if you let every differential of values/truths/interests piss you off so much. people who don't see life the way you do are a universal truth. the smart business woman would make money off of them.
www.brasandranties.com
I say hats off to Ashleigh and Amanda for offering something new and exciting to do in a city that has otherwise been taking over by the '905ers'. It's about time we had some new options available to us - so thanks so much for providing them and to those who ‘don’t get it’ or are just not able to get over their own insecurities and try something new, well the loss is yours. Not ours.
I don't expect the same journalistic integrity here as a newspaper but I have still lost a bit of respect for those that run this site.
BTW, here's the BlogTO review of Amber:
"Amber is a bar in Yorkville you either love or hate. Sure, it has a nice patio but please check that ego at the door. Who goes here? Mostly people who think they're important but are too afraid to head west of Ossington for fear they'll not be given the VIP treatment to which they've become accustomed."
Also, just for the record, there is no "I scratch my back, you scratch mine" going on here. We have no advertising or other business relationship with the Society.
My comments regarding "gratuitous promotion" and "I scratch your back, you scratch mine" were really aimed at the two women and not blogTO. By them referring to the different venues, the two women are providing these venues positive press which the two women will use to their advantage in their business dealings with them, no doubt.
This post is akin to other articles blogTO has made, whether it be an exclusive art show, concert or fashion show.
BUT this is a club started by women who CLAIM they did it for their small disposable income to go farther (yet again, no person with a small disposable income could join or likely run in the circles to find 2 people to refer them)
At least The Spoke Club is exclusive in its own right and HONEST about it, rather than pretending that it's NOT exclusive and all the steps to even join are omitted by Sarah who "forgot" to mention that you have to pay and be referred. What poor dishonest writing. If she "didnt" know then she's a bad writing and researcher too.
The point of writing is to give your readers as much knowledge and coverage as you can to your credibility. This is DISHONEST to be represented to the masses without all the information, when it is something accessible only by a few.
want to do an article about exclusive clubs, do an article on them, as exclusive clubs....not as something thats amazing and advance but wait no.... YOU 98% of the readers of blogto and the SOCIETY of toronto as a whole can not belong to... no society you cant join the society!!
Members should be admitted to the club based on merit, not on who they know.
What if you don't know anyone who is currently a member but you would be a great addition to the club?
Toronto has a reputation as being cliquey, gosh wonder why.
They look like future Desperate Housewives!!!