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Music

Food trucks, art and electro music mix at Locals Only

Posted by Igor Bonifacic / July 10, 2012

Locals OnlyThis past weekend, a group of maverick promoters lead by ElectriCITY Events, the promotion company responsible for several of the successful parties at the ROM in May and June, along with support from several other of the city's prominent promoters — including Ear Milk, Pink Mafia, Salacious Sounds, and Deep! — all came together to throw a one-off mini-festival that celebrated the cities local musical, visual, and culinary talent.

Locals OnlyUpon entering the the Amsterdam Brewery grounds, the most prominent feature was the line of food trucks sitting in the Brewery's dusty backyard. Determined to try something, but put off by the price of most of the food available, I finally settled on purchasing a pizza from the appropriately named Wood Fired Pizza truck. At $10, the pizza I got was small, but had a thin and crispy crust, which was impressive enough given that it derived from a mobile kitchen.

Locals OnlyIn keeping with the multifaceted nature of the event, on the top floor of the brewery was a small art exhibit featuring the work of a select group of local artists. A dark, loud, and worn-down warehouse might not be the best place to check out non-installation based art, but the work held its own despite the surroundings. I was particularly taken with the offerings from Liz Coucean (see above).

Locals Only Festival TorontoOf course, the main strength of the mini-festival was its musical lineup, which included the likes of DJs Kevin McPhee, John Roman, Nautiluss, and bands like Caleco,The Family, and Nightbox. Although there was something definitely incongruous about going to see a DJ like Kevin McPhee under a sky crowded with condos, the lineup that the event's organizers put together was truly something special.

Locals OnlyBeside the DJs I came to specifically to see, I was impressed by a band called Ain't No Love (see above). The band had somewhat of a tough crowd to work with, but after a short while, the group's combination of two MCs and singer had the crowd conditioned to duck whenever they waved their hand across the length of the audience. Yeah, it was a bit silly, but it added a bit of care-free fun to the whole affair.

Locals OnlyAlthough it's difficult to judge the success of such an ambitious event like this after one go, I hope that the event's organizers come together and put on more mixed events like this, as the combination made for a refreshing departure from the usual venues inhabited by EDM acts.

Additional PhotosLocals OnlyLocals OnlyLocals OnlyLocals OnlyLocals OnlyLocals OnlyPhotos by Dylan Leeder.

Discussion

6 Comments

Ontario Food Trucks / July 10, 2012 at 06:01 pm
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The company name for the wood fired pizza truck is Bonfire Catering.
J / July 10, 2012 at 10:36 pm
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This event was fucking LAME. Amateur organizers. Shitty all around except for some great music.

Me and my friends got food from 3 different trucks and all the dishes we tried were very mediocre. For $12 from a food truck, I expect a hell of a lot better than what we got. Quality was lacking.

I would also like to know why the Amsterdam name was all over the ads for this and yet the only Amsterdam beer available was Blonde.

Basically, our whole group left feeling really ripped off.
jonboy replying to a comment from J / July 10, 2012 at 11:39 pm
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Have to agree w J. The beers sold were quite less than pint size, and at $5 a pop just made no sense. . Some friends wanted to come down but had to tell 'em the whole thing was waaay to $$$.
K-Borg / July 11, 2012 at 09:11 am
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I showed up around 10 and the place was a ghost town. A smattering of people were hanging out in the middle of the food truck areas, sitting on lawn chairs that they may have brought from home. It was a weird scene. I pretty much walked in, couldn't make sense of what was happening, and left no more than two minutes later. Thank God I didn't have to pay cover or else I would've felt robbed.
Eduardo / July 11, 2012 at 10:18 am
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This event was lacking in very many aspects, from the food to alcohol and overall vibe. Extremely tiny plastic cups, one beer option, no music outside after 10, maybe 10% full. Better luck next time.
Drugs Kill / July 11, 2012 at 01:36 pm
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At least the 4 people on acid dancing appear to be having fun.

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