Fashion Stores
Poor Little Rich Girl
Poor Little Rich Girl is packed with party-dresses, providing girly-girls with a sea of tulle, sequins, ruffles, and jewels for their next big event. (Or, if you're me, brunch.)
The racks contain a surprising mix of brands. There are the more flamboyant, prom-appropriate poufs from the likes of Betsey Johnson, but there's also a nice ratio of more fashion-forward frocks by contemporary lines like Voom and Dolce Vita.
Then you have, of course, your standard-issue Nicole Miller, Shoshanna, and BCBG Max Azria.
Separates like Guido and Mary jeans, Line cashmere, Mackage coats, and Lush shirts are here, too, but dresses are co-owners Lynn Conway and Sarah Puppi's passion.
"Buying a dress is a treat--it's more of an experience," said Conway. "You almost become friends with the person helping you, and they treat you more like it's an experience."
If you're into the body-con trend, there are bandage dresses from Shoshanna ($369), or if you prefer something chic, there's a black matte sequin tank dress from Mink Pink ($129), Dolce Vita's super-short raw silk romper ($260), or Black Halo's one-shoulder sheath with a feathered neckline ($455).
(On the other end of the taste spectrum were some horrifying Betsey Johnson pieces, which looked like a parody of bad prom-dresses with cheap-looking sequins, tacky colours, and stiff netting. Betsey's stuff is always a little gaudy, but these gowns offended even my sometimes out-there style sense.)
But there's a time and place for everything, right? While I never really wear these types of dresses, I even found myself fond of a purple ruched column ($475) from perennial eveningwear favourite Nicole Miller.
For my next brunch, maybe?






Photos by Dennis Marciniak

Discussion
101 Comments
Sort By Oldest First / Newest First
Subscribe
Any insight on why they chose to call it "Poor Little Rich Girl"? That title seems to be screaming our sarcastically to the rich girls walking around in that area...
one question is it really expensive there?
I was wondering if you have the Sherri Hill dress 1001 or can order it as my daughter wants it for her grade eight graduation..
Could you let me know if possible..
Thanks
http://www.serendipityprom.com/sherri1001.htm (picture of it)
Some answers to your questions:
1)Our phone number is 416.322.7574
2)Our hours of operation are Mon-Fri 10am-8pm, Saturday 10am-6pm, Sunday 12pm-5pm
3)It's not really expensive at PLRG - we carry some high-end lines, but we definitely have a wide selection of affordable dresses and casual pieces.
4)If you don't want to contact us by phone, you can reach us by email at poorlittlerichgirl09@hotmail.com (website coming soon!)
5)We have lots of Sherri Hill dresses in stock, with lots more coming. If you have a particular style in mind that we don't carry, we can special order it for you. Call me for details.
We don't have style 1221 but can special order it. We might be getting that in later, and I will let you know if we do. Otherwise, call the store to get it ordered in just for you!
Style 1001 we have in stock (let me know size/colour needed). Style 1002 white/pink will be in store mid to late February. We also have the dress in many other colours. Once again, call me!
6) Shannon is right about the name of the store. It's actually not really a statement at all. We just thought it would be a cute, fun and catchy name. If anything, we are making fun of ourselves!
Thank you so much for all of your amazing feedback, and we're looking forward to seeing you at Poor Little Rich Girl some day soon!
Thanks!
i really want to try my prom dress on before buying it :)
please let me know , thanks !
http://www.promgirl.com/shop/dresses/viewitem-PD490880
We are very sorry that you had an unpleasant experience at our boutique. We hope that you will come back and visit us again sometime soon, and we will be sure to show you a good time!
Hope to see you again soon,
Lynn
You are in luck!!!! We carry both styles you requested and they are SUPER cute. Here are some other style #'s to check out that we have in stock:
1002- lilac, hot pink, turquoise, wht/fuschia
1043-yellow & wht
2216- (my personal fav!!)
2226- white & silver...soooo hot!!!
2250- all colours
2220-fusch/blk
3404 is coming soon
4200
You should totally come in soon...sherri hill dresses are selling like hotcakes!!
Hope this helps Chelsea :)
Sara
I'm truly sorry you were disappointed in your experience at PLRG. Under normal circumstances, i try to create a fun and inviting shopping environment in the store but the sheer volume of customers made it difficult to give you my full attention. Thank you so much for being so patient and waiting in the lineup on such a crazy day. Since our store opened, saturday was the busiest day yet and we are still learning to cope with the increasing demands of prom/grad season. I appreciate your feedback and I look forward to seeing you in the store soon.
Sara :)
or know of anyplace in toronto that would carry the dress
thank you kelly hutton.
Unfortunately, we don't have Sherri Hill style 1207 in stock. I am also not sure what other store in Toronto carries this particular style. I would suggest calling the other Toronto boutiques listed on the Sherri Hill website, as one of them may have this style. There are some other really cute Sherri Hill alternatives that we do have in stock, as well as other great designers perfect for every occasion. I I would be delighted to help you find an amazing dress for your special occasion!
Feel free to call the store anytime if you have any further inquiries: (416)322-7574.
Thanks!
I just wanted to let you know that we just received the Sherri Hill style 7201 in turquoise, as you requested on March 11th. Sorry for the delayed response, but we just received the dress yesterday!
If you haven't already picked up a prom dress, we would love for you to come to Poor Little Rich Girl and try on 7201. I'm sure you will love it - it's gorgeous!
Hope to see you soon!
Lynn
Thanks.
We do carry Sherri Hill style # 1002. The smallest size we carry is 0 but this particular style fits very small so she may fit into a size 2. We carry the wht/pink, lilac & turq and we have tiny sizes in all colours. Feel free to call the store for any further info! 416-322-7574
Thanks
S :)
I am really interested in sherri hill #3501, #7201, #2228, #8203, #1220, #3402
I think I might need size 2.
Do u have any of these? My prom is nearby, I really need a dress.
We've completely sold out of 1043 and unfortunately at this point in the season it is doubtful that we can even special order it for u as it might not be available..sorry :(
Lynna,
The only style we have is 7201 in the white and turqouise, im pretty sure we have 0's and 2's left. As I mentioned to Erin, its so late in the season that special ordering may be an issue especially since your prom is just around the corner. We have other great stuff so pop in and check it out!!
S
Price ranges vary anywhere from $95 to $500, it all depends on the designer. There is something for everyone at PLRG :)
S
Sorry to hear that you did not have pleasant experience at PLRG. If you were not greeted when you walked in, I can assure you it was just an oversight. The store has been extremely busy due to prom/grad/weddings etc. so not everyone is immediately greeted upon entering the store, as they should be. This may also explain the shortage of selection you described. Your patronage is greatly appreciated, and I hope that you return to the store sometime soon. I hope that we can provide you with a better experience.
Sincerely,
Lynn
TOTES LUV IT AND EVERYONE LIKE TOTALLY MUST GO THERE CUZ IT ROCKS MY SOCKS!!! <3
I'm a jewelry designer that have been doing custom jewelry design for weddings and proms for over ten years now, and is currently also selling my jewelry in Yorkville. It's good to find a special shop that specialize formal dress for weddings and proms. Just wondering if PLRG would be interested in selling their dresses through our website, or if some kind of cooperation is possible to gain benefits for both of our venues.
Please contact me if you are interested in any type of cooperation. Thank you!
Can u tell me if you have a Sherri Hill 4200 size 0 in stock & if u will send to Australia. I'm desperate as I know it's now discontinued.
Cheers, Liz
Sadly, we have sold out of that style and its doubtful we would be able to special order it if its been discontinued. I will give Sherri Hill a call just to make sure though. Keep in mind there would also be shipping costs as well.
I will keep you posted !
Sara
Unfortunately we do not have style 2308 in stock, and it will not be recut by Sherri Hill until January. We do have some other great styles in, so you can always come by our boutique to check out our stock!
thanks a bunchh!!
I was wondering if you carried the Sherri Hill prom dress 7201, in purple. If you have the style in stock, please let me know so I can come in and try it on.
Thanks =)
Unfortunately, at this time of year we dont have very many Sherri Hill styles in stock as this line is more popular for us in the Spring season. None of the styles requested are in stock right now but I would be happy to look further into special orders if need be. Feel free to call the store anytime. Just keep in mind that upon special ordering we do require full payment and are sales are final. We start to receive our Sherri Hill spring deliveries in January and February and we have quite a bit coming so I would suggest to check in with us around that time. (FYI- the dresses we have coming are some of the older styles but TONS of the newer ones and they are AMAZING!!)
Sherri Hill dresses typically start at $295 and can go upwards to about $800 for gowns or dresses with heavy beading/sequins, it really just depends on the style. We carry lower price ranges as well as from about $95- $300...again it just depends on the designer/ style.
Thanks
S
Our address is :
2094 Yonge St
3 blocks south of Eglinton on the west side of Yonge.
Feel free to call the store or visit our website if you have any further questions.
416-322-7574
www.plrg.ca
Happy Prom Shopping!!!
and also what other brands do you sell there?
Unfortunately we do not have Sherri Hill style 2425 in stock, and we do not currently have it on order. We will have lots of different Sherri Hill styles coming in, and I encourage you to visit us at Poor Little Rich Girl to check out our selection in the next few weeks. We are constantly receiving new merchandise, especially in February/March. In addition to Sherri Hill we have many other designers and we are constantly adding new designers to our roster. For more information, visit our website at plrg.ca, call us at 416.322.7574, or drop by!
Thanks!
Lynn
We will be getting Sherri Hill style 3404 in mid to late March. If you have any further questions, please contact us via email, poorlittlerichgirl09@hotmail.com, or call us at 416.322.7574.
Thanks!
Lynn
Thanks, Julie.
Sorry for the extremely late response! Unfortunately, we do not have style 8413 in stock, although it is a beautiful dress! If you are interested in special ordering, that is always an option. For styles we do not have in stock we require a full payment and the dress is considered a final sale. If you have any questions, give us a call at the store: 416.322.7574.
Thanks!
We have quite a few different colours of style 1002, but unfortunately, we do not have orange in stock right now. If you are interested in special ordering this colour, that is always an option! There are so many colours, so we can only carry a few of them or else the whole store would be full of style 1002 and nothing else! If you have any further questions, please give us a call at the store anytime: 416.322.7574
Thanks!
Unfortunately we do not have style #3501 in stock right now, but it is a beautiful dress! I have actually never seen it before! We have one 7201 left, but it is in white. If you would like to special order either of these styles, it is definitely an option you can explore! Please call us at the store for more details or if you have any further questions.
Thanks!
Lynn
If I ask you to order it, would I have to pay in advance? Just concerned because I would like to try it on obviously :)
Style # 1002 sells for $395 + tax :)
Sherri Hill style #1002 sells for $395 + tax :)
For special orders we do require that you pay for it upfront, and for styles that we don't carry it is considered a final sale. I completely understand your concern about trying the dress before buying it, but because we get requests for special orders everyday, that is our policy. Please let me know if there is anything else I can do for you, or if you have any further questions.
Thanks!
Lynn
do you guys sell dresses by La Femme?
I hate to bother again! But if I choose to order my dress, how long will it take to receive?
Yes we carry a nice selection of La Femme dresses, both long and short.
Hi Nipa,
Special orders are possible but the timing depends on the availability of the style. If its available right away it takes about a week but right now they're so busy a lot of the styles are backordered so it may take a lot longer.
Hope this helps!
Sara
If you do have it, I'd also like to know what the cost of it is - at just about all of the places I've looked it's $450, but I realize it differs per store.
Thanks so much!
Jade
http://www.prompartydress.com/chichi__party_dress-pX1170.html
Thanks.
Does PLRG carry La femme 16503 in white/gold?
If so what is the price? I'm looking for a DEAL.
Thanks,
Emma
We have this dress, although not in the colour pictured in the link. We have it in pink/fuschia. Let me know if you have any further questions.
Thanks,
Lynn
Sorry for the late response! You're in luck! We do have style 2326 in stock. Currently we have it in coral, turquoise, and white, although sizes are limited.
Let me know if you have any further questions!
Thanks,
Lynn
Sorry for the late response! We definitely carry some styles that cater to grade 8 grad customers. I should let you know that our small sizes sell very quickly, but we try to replenish the stock often. In terms of price, there are some dresses under $100, although the majority of our dresses start at $120 and up. We try our best to find dresses in the $100 range, and currently have a couple of very cute ones that would be great for a grad 8 graduation.
Please let me know if I can answer any further questions!
Thanks,
Lynn
Unfortunately, we do not carry that particular La Femme style, although it is a beautiful dress! If you are interested in having it special ordered, I would be more than happy to look into getting it for you, although last time I checked, it wasn't available until May. If your prom is late May/June special ordering could be an option. For all special orders we require that the dress is paid for in full, and it is considered a final sale.
Please let me know if there is anything else I can do for you.
Thanks!
Lynn
You're in luck! We do have 2326 in stock! Currently we have it in coral, turquoise and white, although sizes are limited. It's a great dress!
Please let me know if you have any further questions.
Thanks!
Lynn
Unfortunately we do not have this particular La Femme style in stock. It's a beautiful dress though! If you are interested in having it special ordered, that is always an option. For all special orders we do require that the dress be paid for in full and it is considered a final sale, so only place a special order if you are sure that this is "the one."
Please let me know if you have any further questions.
Thanks!
Lynn
We do not currently carry Mori Lee at this time, sorry!
Thanks for your message :)
Sara
Pretty dress :) Sadly though, this is a dress we do not carry and I believe this style has been discontinued but if you would like me to investigate further feel free to call the store anytime :)
416.322.7574
Sara
So sorry for the late response! You're in luck! We do have Sherri Hill style 3404 in stock in a size 2 and in a size 6.
We are open Monday-Friday from 10am-8pm, Saturday from 10am-6pm and Sunday from 12pm-5pm.
Let me know if you have any other questions! You can reach us by email at poorlittlerichgirl09@hotmail.com or by phone at 416.322.7574
Thanks!
Lynn
I was wondering if you carry Sherri Hill 2018, 2415, 3721, 2545, 2417, 2549, 2420, or 3736?
Thank you.
Sadly our Sherri Hill shipments don't start arriving until December/January as we normally only carry this line of dresses for Spring. Special orders are possible but only if your 100% committed to the dress as it would be final sale. Please feel free to call the store anytime if you have any further questions!
Thanks
Although it's extremely early, I saw a Sherri Hill dress online that I'm absolutely in love with and I just have to have it for my prom in June 2012! It's 1403 in Royal Blue. I'm not quite sure what size though, probably a 2 or 4.
Thank you so much! :)
I was just wondering what your variety of dresses was for a girl sizes 12 or maybe even 14 within a reasonable price range. Thank you
Alessia
Thanks so much for all your comments. PLRG now has a special page on Facebook called "Poor Little Rich Girl Prom." Please "like" our page and we will be happy to answer all of your questions regarding styles we carry and pricing. We will also be posting pictures and announcing amazing monthly prom promotions that you don't want to miss!!
I was in the store awhile back and noticed you had these gold circle pendants with initials. Do you still have them?