This networking event includes a short presentation from Maggie Fox, Senior Vice-President of Digital Marketing at SAP, on the future of B2B marketing and the emerging role of the marketing technologist.

The explosion of customer data provided by social and digital have put extreme power in the hands of marketers; if only we'd learn how to wield it. We're entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer. For the B2B marketer, this means not only can you get a deeper understanding of your customer, but also your customer's customer. This type of insight allows you to tailor your messaging and offerings, and bring additional value to your customers.

Is your team ready to let go of decisions made based solely on gut feel and embrace the importance of new marketing technologies? Maggie Fox will demonstrate how savvy, forward-thinking marketing leaders who "get it" can position themselves to deliver enormous business value - and earn a seat at the C-Suite table.

Following Maggie's presentation, stay for refreshments and networking with your peers.