Eat & Drink
The Real Jerk stages mini-protest over closure
As far as protests go, it wasn't much to look at, but employees at the Real Jerk — the iconic Riverside restaurant that's slated to close at the end of the month — took to the street around lunchtime today to voice their discontent with the hasty termination of the establishment's lease. It was more of an exercise in neighbourhood solidarity than anything else, as those passing by offered their support for the business, which has occupied the southeast corner of Queen and Broadview for over 20 years.
The mood wasn't particularly somber or combative, despite the hastily drawn placards. Being a work day, the staff couldn't exactly stand outside all afternoon, so the whole thing was over in about 15 or 20 minutes. But even if the protest seemed mostly impotent, owner Edward Pottinger remained cautiously upbeat about his business's prospects. While he clearly wants to stay put, he's already looked at two possible sites for relocation.
Perhaps the bigger question the scheduled closure of the restaurant has engendered — one which is emphasized on the online petition to Save the Real Jerk — is what it means for the neighbourhood in general. Is this the moment when gentrification turns the corner and drains Riverside of its putative authenticity? Will other mom and pop shops meet the same fate?
I'd be willing to bet that many people who've signed the petition or lamented the situation of the restaurant haven't even eaten there. And there's nothing wrong with that. The outpouring that's followed Pottinger's initial Facebook post has been helped along by lots of media coverage, sure — but there's also a sense that you can only lose so many places like the Real Jerk before your city becomes overly corporatized and boring.
Photos by Erin Jones


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Way to drive your audience away. You may want to re-think your plan. This isn't the USSR in case you didn't know!
25 people will lose their jobs at the end of the month and the neighbourhood will lose a pioneer and an icon.
My wife and i eat there a couple times a month and really like the people and atmosphere the restaurant exudes.
Its a shame to see what is about to happen in Riverside. There is already 2 Brab Lamb developments under construction at Queen/Broadview, which is going to suck the life out of the area.
It wont be long till Queen East becomes the next "King West".
"Its a shame to see what is about to happen in Riverside. There is already 2 Brab Lamb developments under construction at Queen/Broadview, which is going to suck the life out of the area."
Ummm... Hi, pot!
The smug comments trying to "cleverly" label this as hypocrisy are the work of people who don't seem to have done this critical thinking for themselves.
And yes, Real Jerk didn't have the best WI food in Toronto. But it was the only jamaican spot in the neighbourhood and it will be sorely missed.
BTW, Broadview Lofts rule...always wanted to buy one of those. Not comparable with Brad Lamb trash
move to east end danforth...like VP and danforth oR
move to west end etobicoke...like the queensway or dundas
both areas are extremely pre-gentrified.
you wont regret it.
http://www.torontolife.com/daily/daily-dish/deathwatch/2012/01/16/the-real-jerk-protest-and-petition/
http://www.cbc.ca/news/canada/toronto/story/2012/01/10/real-jerk-queen-street-closing.html
@insight
But 20 years or so is not bad for that location and they can go somewhere else.
All a matter of re-vitalizing the area for better, hopefully.
Jilly's across the street is the whore house and drug dealers hangout that should be moved out but unlike the Real Jerk they own that property and so no one can get them to move away.