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Vintage neon sign at China House returns to life

Posted by Rick McGinnis / April 7, 2010

China HouseOn Monday night Jonathan Wise, the new owner of China House on Eglinton West, held a little party to celebrate the re-lighting of the restaurant's neon sign.

As twilight fell, a group of family and friends went outside onto the sidewalk and counted backwards from ten, and after a suitable and inevitable pause, the sign snapped back to life again, in all its green and red glory, casting its light undiminished over Eglinton for the first time in nearly two decades.

I love neon. It's the perfect city light, and its disappearance over the years as tubes have broken and ballasts have burned out has taken some of the visual joy out of our streetscapes. There are literally dozens of neon signs that I've never seen lit up, but you can imagine their radiant glory just by connecting the dots between the posts and plugs where the tubes were once secured to their signs, and imagining the painted letter outlines glowing under a blue-black sky, reflected on a rainy pavement. You can dismiss my neon fetish as mere nostalgia, but I have a hard time imagining anyone feeling the same thrill at an old backlit fluorescent sign.

Jonathan Wise China HouseWise says that while individual letters still worked, most of the China House sign had to be repaired or even refabricated, and the metal that supported it had to be painstakingly cleaned and repainted. He wouldn't tell me how much it cost to bring it back to life, but I mentioned that the owner of King Street West's Patrician Grill had told me just last week that repairing his sign - which only had five neon letters - had cost him a thousand bucks.

"Several times more than that," Wise told me, while the party tucked into plates of spring rolls and pork ribs, and the Chinese dragon troupe performers he'd hired for the ceremony put down their drums and costumes.

neon sign China HouseYou can still get a neon sign made, though it's become a cottage industry over the years, with small, often family-owned businesses guarding the secrets of how you shape the tubes and mix the colours of the gases. Cities like Vegas, whose whole history is written in neon, have preserved iconic signs from long-gone hotels and casinos, and are even opening a neon museum.

Dragon troupe China HouseIn Canada, Vancouver's marvellously seedy downtown strips were also neon-lit, and a similar effort has gone on there to restore and display old signs. There are neon enthusiasts all over the world, documenting signs as they remain in place, fully expecting that they won't be there in a few years.

Toronto, with its own rich neon heritage, hosts no formal efforts to preserve old signs and marquees, so it's up to business owners like Wise to recognize the value of their neon legacies and preserve them at considerable personal cost. Many don't bother, but for Wise - who calls himself a custodian of China House, from its neon sign to its arched entranceway bridge to its Cantonese menu - it's obviously worth the effort.

China House toronto

Discussion

15 Comments

Adam M / April 7, 2010 at 11:00 am
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Hey Rick, do we know when they last had that sign up and running? — Adam McD.
rick mcginnis replying to a comment from Adam M / April 7, 2010 at 04:21 pm
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Not exactly. The owner says that the whole sign hasn't worked in at least fifteen years, though individual letters still did. I'd be curious if anyone else has more exact memories. I know that it's been a long time since I saw it lit up.
Marc / April 7, 2010 at 05:58 pm
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That's true. The sign hasn't been running or maintained for such a long time. I passed by the restaurant not too long ago. Besides that, I'm glad that the sign is back to its' beautiful retro state. But imagine, they were able to do this while they can't even maintain or preserve the more Toronto-heritage/lifeline buildings just as the recent story has been about?! Well, this China House sign renewal is perfect timing.
Adam M / April 7, 2010 at 09:34 pm
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Thanks Rick. I lived across the street from China House when I was four/five, and if I had to guess I'd say the sign worked, but that was way more than 15 years ago. And memory is not so good when it's that old.
Alan Zweig / April 7, 2010 at 10:24 pm
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Hi Rick
Some time in the late seventies or early eighties, when relations with China were just opening up, I was driving cab and we got an order for ten cabs at the Delta Chelsea Inn at Gerrard and Yonge. Out come forty or fifty Chinese folk, all dressed alike in those Mao suits and I think "Oh great, they're all going around the corner to Chinatown at Bay and Dundas." I was the first cab in the line and the wrangler came up to me and said, with a Chinese accent "Do you know where Bathurst and Eglinton is?" Where I grew up. You could have knocked me over with a feather. They were going to China House! It could have been worse. They could have gone to the Sea Hi at Bathurst and Wilson.
Anyway I can't answer your question about how long the sign's been broken but if you went inside, you might have noticed that they have one of those little bridges.
Daniel / April 8, 2010 at 12:25 am
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Is this the place on the south side of Eglinton just west of Bathurst? If it is I would be careful and make sure you check the Health certificate since I think they were closed down about a year ago because they didn't pass the health standards. I like places where I can see them cooking the food right in front of me.
Daniel .... Toronto
http://bit.ly/jgk9h7
S / April 8, 2010 at 04:27 am
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Years ago the restaurant did indeed have their problems. It has a new owner who spent big bucks to get everything cleaned up. History is history and now everything looks up for their future.

BTW, we are lucky Toronto has a health inspection sign system.

The company that did the neon work has a great example for their sales department. It would be neat to all the old neons signs in the city come back to life.

As for the China House, I'll be going next week with a few friends for a birthday. Can't wait to go.

nippleholic / April 8, 2010 at 01:39 pm
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you can take a look at their inspection history on the Dinesafe website: http://app.toronto.ca/food2/DineSafeMain?userRequest=view_history&;ESTABLISHMENT_ID=9002881

Looks like they had a couple conditional passes the last couple of inspections.
Daniel / April 9, 2010 at 12:53 am
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It's a good thing it is new owners I did not know that, but it's strange that was not mentioned in the story about the fact it was closed due to a health violation. But we are lucky we have this practice in Toronto and people should pay attention.

Daniel ... Toronto
http://bit.ly/jgk9h7
TheVok replying to a comment from S / April 9, 2010 at 02:28 pm
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Speaking of which, what company handled the neon restoration work?

I know that the Sam the Record Man flagship store signs (currently in storage while Ryerson builds their new home) were handled by Gregory Signs & Engraving, based in Vaughan.
rick mcginnis replying to a comment from TheVok / April 10, 2010 at 11:05 am
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Daniel -

In my earlier piece I'm pretty sure I mentioned that the new owner was doing a thorough deep clean of the kitchen and dining room - an expensive undertaking that had the place closed for a week. His background is five-star hotels, as well, so he's pretty committed to avoiding any yellow cards from the Health Dept.
Steve / April 15, 2010 at 10:21 am
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This is Cool. I love the sign the it is now. It was almost dead since so many years and I pass by 2 times a day in front of that sign. I have a business too, and would like to ask the owner if he can share the name and address of the Sign Company who did that wonderful job. I will really appreciate that. I want to get my 25 year old sign restored as well.
Thanks
Steve
steve / April 16, 2010 at 03:11 pm
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one more question, it is expensive to fix the neon. How much did you pay , below 20K or more than that. Please advise and tell me, who did the great job for you so that we can make toronto more livelier.
Adam replying to a comment from rick mcginnis / April 16, 2010 at 07:09 pm
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Dear Rick,
Can you ask Mr. Wise that which sign company it is, who did this wonderful job, i passed by yesterday , it is gorgeous looking sign now. Good Work Mr. Wise, in helping make the city look beautiful.
Keep up the good work. Thanks Rick for bringing up this story.
Adam
chaz / March 7, 2012 at 04:30 pm
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Nice preservation job there buddy. One year later it's shut down and turned over to soulless developers who completely erased this landmark from existence.

Oh boy just what Toronto needed -- another condo!

Morons

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