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"The Beach" It Is

Posted by Tanja / April 18, 2006

11 Comments

april1806_beaches.jpgYep, according to the first popular vote on the subject, it seems the people of Toronto east-end Beach/Beaches community have chosen, "The Beach" as the area's official title.

The choice wasn't a landslide vote though, as you might imagine.

According to the CBC, "After weeks of voting in a number of local locations, 2,200 residents and visitors to Toronto's historic east-end lakeshore neighbourhood have chosen to officially adopt the name The Beach, by 58 per cent, over The Beaches."

While the new street signs will be made to reflect the decision, don't expect anyone to change their mind. 42% of the neighbourhood is still likely to refer to home as "the Beaches" for years to come.

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Tyson Williams / April 18, 2006 at 01:03 pm
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I have lived there for 10 years and always called it The Beaches... so I will stick to it :)
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Matt / April 18, 2006 at 01:03 pm
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I'll be deep in the cold, cold ground before I call it The Beach!!
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Marc / April 18, 2006 at 01:41 pm
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Every informal poll that I saw done by the newspapers and TV news shows had a landslide for "The Beaches", so WTF? Didn't that demographic vote, or are they just more likely to take part in man-on-the-street polls?
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Gloria / April 18, 2006 at 02:49 pm
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Super curious. I will always say "Beaches."
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c-mac / April 18, 2006 at 03:09 pm
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How about "Tim Horton's Presents... The Beach"?
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PS / April 18, 2006 at 03:27 pm
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Dumb. I posted my reasons on my blog.

<a href="http://philipsullivan.blogspot.com";>http://philipsullivan.blogspot.com<;/a>

This was a poor marketing choice made for incomprehensible reasons. It should clearly be "The Beaches" - and not just because that's the way I've known it all my life.

How was the voting done?
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chris / April 18, 2006 at 04:50 pm
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my working theory is that everybody calls it The Beaches. however, the minority that calls it The Beach is fanatical about it, and every single one of them turned out to vote. democracy is soooo annoying! david miller should be granted the power to squish Beach people like ants. ants i say!
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stung / April 18, 2006 at 06:49 pm
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all that and $30,000 gone to street signs. i say that could have been put into better use....
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Gloria / April 18, 2006 at 09:36 pm
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I can't think of what, Stung. City costs are always stunningly high ... $30,000 will, what? Reburbish a few park benches? What the average citizen can probably do for under $100, they will spend thousands. Maybe if they sent it to you or me ...
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Michael / April 21, 2006 at 10:30 am
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But I think the money is coming from the Business Improvement Association. Not the city.
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Puneet / May 3, 2006 at 09:23 am
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I am a real estate agent in the "beach" and will call it whatever my buyers or sellers want me to call it!
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