City
When Will The Sun Be Free?

Does the Toronto Sun stand to benefit by dropping its price? Is two bits really what's holding back readers of the Star, the Globe or the Post from switching sides?
Given the crazy economics of Toronto newspaper publishing, and the Sun's eroding readership at the hands of the free dailies, it can't be more than another year or two until it's free.


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I wish some of the other papers would go tabloid format so I could read them at lunch.
Despite my resentment towards free dailies, if they manage to shut down this disgrace of a newspaper I'd consider my beef with them pretty much over.
Anyways I read all three major Toronto papers. It helps to develop a more healthy centered viewpoint and have an ability to see and understand different sides to issues. That goes for both the lefties and the righties.
1. The Sunshine Girl. Jesus, what year is it?
2. Letters to the editor. I love how the editor will print the letter, and then rebut or agree, depending on the psin of the paper. Um, save it for the editorial.
3. The editing. Does any daily have even CLOSE to the same amount of spelling and grammatical errors? I mean, I've seen typos in the friggin 8 point headlines. Does anyone actually proof read this rag?
Newspapers are business enterprises run by publishers whose motives for doing so might include vanity, belief in journalistic integrity, a desire for influence freedom of the press and other romantic whatnots but in the end they mostly exist to make money. The Sun looks, feels and reads the way it does to attract a large segment of society that likes Sunshine Girls, a good sports section, to feel good about its political views and that they are the good guys. That readership attracts advertisers who want to sell those readers barbeques, domestic cars, package vacations to the Domincan Republic and so on. All papers sell to different segments of the market in the same way. If lowering the price would attract the curious and cheap to read the Sun more then it makes sense for the Sun to lower its newsstand price.
I don't care much for the Sun, but what is your problem with lower price?
Isn't it true that in the USA there are papers priced 25 cents?