Luminato cardboard beach

This is what a cardboard beach looks like in Toronto

When Luminato announced that it'd be bringing a cardboard beach its festival hub this year, it was hard to get a sense of exactly what it would look like, but now we have our answer. The all-cardboard installation at David Pecaut Square brings cabana life to King West, and folks have been quick to make use to the new area to lounge away their lunch hours. There's no water or sand, but the reclined chairs just beckon you to lay back and relax.

The work of Cuban art collective Los Carpinteros, the beach is fully licensed (yay!) but also very busy when the square plays host to Luminato events. The vibe is decidedly more laid back during the day, though there's a whole lot less drinking (boo!). Los Carpinteros idea for the installation is both ironic and altruistic. While the dry grass and concrete of David Pecaut Square is anything like a beach, the collective experience of leisure in the midst of the city gestures to beach culture. And who wouldn't want a new place to chill? So let's just hope it doesn't pour rain over the next few days. While the cardboard as a waterproof coating, the beach could become a soggy mess if the rain is unrelenting.

Check out Toronto's newest beach in this photo gallery.


Join the conversation Load comments

Latest in Arts

Toronto's waterfront looks a lot different today

Toronto gets an exciting new destination for live theatre

These Toronto photographers will make you believe in love again

Toronto Instagram star will make you fall in love with the TTC

Blockbuster movies are breathing new life into the Toronto Symphony

One of Toronto's most famous libraries now encased in foam

Toronto hotel transformed into surrealist wonderland

Meet the photographer behind this stunning Toronto Instagram feed